Persuasion in Your Life

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Synopsis
Persuasion in Your Life, 2nd Edition speaks directly to the student by focusing on real-life experiences, from critically viewing persuasive public campaigns to making business and health care decisions. This new edition concludes with a new chapter on the assessment of persuasive messages. It also features new chapter-opening vignettes that immediately apply concepts to daily life, as well as "What You’ve Learned" reviews for comprehension. Students and instructors can use the wealth of online resources that accompany this text, including an instructor manual, Power Point slides, test questions, and more. Through its use of rhetoric, criticism, and social scientific research, this book helps readers understand, analyze, and use persuasion in their life and career.
Copyright:
2018

Book Details

Book Quality:
Publisher Quality
ISBN-13:
9781315536408
Related ISBNs:
9781315536415, 9781138689596, 9781138689596, 9781138689602, 9781138689602, 9781315536415, 9781138689596, 9781138689596, 9781138689602, 9781138689602, 9781315536415, 9781138689596, 9781138689596, 9781138689602, 9781138689602, 9781315536415, 9781138689596, 9781138689596, 9781138689602, 9781138689602
Publisher:
Taylor and Francis
Date of Addition:
Copyrighted By:
N/A
Adult content:
No
Language:
English
Has Image Descriptions:
No
Categories:
Nonfiction, Language Arts, Communication
Submitted By:
Bookshare Staff
Usage Restrictions:
This is a copyrighted book.

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