Questionnaire Research: A Practical Guide (4)
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- Synopsis
- • Provides step-by-step guidance for students who will be conducting their first surveys to collect factual information, measure attitudes, and evaluate products, services, and programs using questionnaires. • Each chapter is structured around easy-to-follow guidelines. • Numerous examples illustrate the guidelines. The examples are on timely topics of interest to students. • This short book is an ideal supplement for guiding students through a class project. At the end of Chapter 1, they write the objectives for their questionnaires. They then follow the guidelines in subsequent chapters to complete their project. • Exercises at the end of each chapter allow students to practice their newly acquired skills. • Students learn that using questionnaires in research is both an art and a science—with principles that need to be followed for efficient, effective data collection. • Thoroughly field-tested for student interest and comprehension, this book is sure to please both you and your students. • We’ve had highly positive feedback from the numerous professors who have adopted this book to guide students in conducting term projects.
- Copyright:
- 2014
Book Details
- Book Quality:
- Publisher Quality
- Book Size:
- 154 Pages
- ISBN-13:
- 9781351968423
- Related ISBNs:
- 9781315265858, 9781138287853, 9781138287853, 9781936523313, 9781936523313, 9781315265858, 9781138287853, 9781138287853, 9781936523313, 9781936523313, 9781138287853, 9781936523313, 9781315265858
- Publisher:
- Taylor and Francis
- Date of Addition:
- 08/05/18
- Copyrighted By:
- N/A
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Psychology
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.