Design and the Creation of Value

By: John Heskett and Clive Dilnot and Suzan Boztepe

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Synopsis: John Heskett was a pioneering British design historian, with a particular interest in design and economics.Design and the Creation of Value' publishes for the first time his groundbreaking seminar on design and economic value. In remarkably clear and accessible prose Heskett explores the how the key traditions of economic thought conceive of how value is created. Critically teasing out the role of design in this process, Heskett shows how design's role in innovating and creating value creating value for organisations and products can be given a firm grounding in economic theory.Featuring examples of businesses which have successfully responded to the value of design in their practice, as well as others who have failed because of their inability to understand value-creation, Heskett looks in detail at the relationship between producers, markets, products and consumers, using these instances to offer a both a strong critique of the limitations conventional economic thought and new model of the economic importance of design thinking in value creation.

Book Quality:: Publisher Quality
Book Size:: 248 Pages
ISBN-13:: 9781474274265
Related ISBNs:: 9781474274296
Publisher:: Bloomsbury Publishing
Date of Addition:: 10/28/18
Copyrighted By:: N/A
Adult content:: No
Language:: English
Has Image Descriptions:: No
Categories:: History, Nonfiction, Art and Architecture, Business and Finance
Submitted By:: Bookshare Staff
Usage Restrictions:: This is a copyrighted book.