Standing Room Only: Marketing Insights for Engaging Performing Arts Audiences (2nd ed. 2014)
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- Synopsis
- Standing Room Only combines practical advice for creating a strategic marketing program and maintaining a successful performing arts organization. This revised edition lays out a framework to navigate the digital age, from online ticketing options, to marketing options in social, and mobile media.
- Copyright:
- 2014
Book Details
- Book Quality:
- Publisher Quality
- ISBN-13:
- 9781137375698
- Related ISBNs:
- 9781137282934, 9781137282934
- Publisher:
- Palgrave Macmillan US, New York
- Date of Addition:
- 07/30/19
- Copyrighted By:
- N/A
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Science, Art and Architecture, Business and Finance, Drama, Plays and Theater
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
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