Ethics in Marketing and Communications: Towards a Global Perspective (2012)
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- Synopsis
- This book takes an international perspective on the topical issues of marketing ethics and ethical communications. The contributors are professors of business in various European institutions who bring their international background and experience to this body of work.
- Copyright:
- 2012
Book Details
- Book Quality:
- Publisher Quality
- ISBN-13:
- 9780230367142
- Related ISBNs:
- 9780230358553
- Publisher:
- Palgrave Macmillan UK, London
- Date of Addition:
- 12/10/20
- Copyrighted By:
- Mary M. McKinley
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance, Law, Legal Issues and Ethics, Communication
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
- Edited by:
- M. McKinley
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- by Mary M. McKinley
- in Nonfiction
- in Business and Finance
- in Law, Legal Issues and Ethics
- in Communication