A Course in Behavioral Economics (3rd ed. 2021)

By: Erik Angner

Sign Up Now! Already a Member? Log In
You must be logged into UK education collection to access this title. Learn about membership options, or view our freely available titles.

Synopsis: This textbook looks at decisions – how we make them, and what makes them good or bad. In this bestselling introduction, Erik Angner clearly lays out the theory of behavioral economics and explains the intuitions behind it. The book offers a rich tapestry of examples, exercises, and problems drawn from fields such as economics, management, marketing, political science, and public policy. It shows how to apply the principles of behavioral economics to improve your life and work – and to make the world a better place to boot. No advanced mathematics is required.This is an ideal textbook for students coming to behavioral economics from various fields. It can be used on its own in introductory courses, or in combination with other texts at advanced undergraduate and postgraduate levels. It is equally suitable for general readers who have been captivated by popular-science books on behavioral economics and want to know more about this intriguing subject.

Book Quality:: Publisher Quality
Book Size:: 336 Pages
ISBN-13:: 9781352010817
Related ISBNs:: 9781352010800
Publisher:: Macmillan Education UK
Date of Addition:: 03/02/21
Copyrighted By:: Erik Angner, under exclusive licence to Macmillan Education Limited 2012
Adult content:: No
Language:: English
Has Image Descriptions:: No
Categories:: Nonfiction, Business and Finance, Mathematics and Statistics, Sociology
Submitted By:: Bookshare Staff
Usage Restrictions:: This is a copyrighted book.