The Mindful Marketer: How to Stay Present and Profitable in a Data-Driven World (2014)
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- Synopsis
- As marketing leaders look for ways to evolve from order takers to market makers, Nirell shows managers the more contextual, intuitive and innovative dimensions of marketing. The Mindful Marketer provides marketers with a powerful nexus between data-fueled analytic thinking and creative, immensely human approaches to marketing.
- Copyright:
- 2014
Book Details
- Book Quality:
- Publisher Quality
- ISBN-13:
- 9781137386311
- Related ISBNs:
- 9781137386298
- Publisher:
- Palgrave Macmillan US, New York
- Date of Addition:
- 03/15/21
- Copyrighted By:
- Lisa Nirell
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.