Persuade: The 4-Step Process to Influence People and Decisions

By: Andres Lares and Jeff Cochran and Shaun Digan

Sign Up Now! Already a Member? Log In
You must be logged into UK education collection to access this title. Learn about membership options, or view our freely available titles.

Synopsis: Transform your ability to persuade and negotiate with this practical new resource In Persuade: The 4-Step Process to Influence People and Decisions, accomplished sales, negotiation, and influence experts Andres Lares, Jeff Cochran, and Shaun Digan PhD deliver a concise and insightful take on how to transform your ability to persuade others regardless of the setting. In this important book you'll discover: Original research and scientific studies shedding light on the human decision-making processes that drive success and failure in virtually all interactions Real world examples and practical exercises to illustrate and practice the concepts discussed A fun yet rigorous approach of a complex subject that can be practically applied in any business situation Persuade is perfect for executives, managers, entrepreneurs, and other business leaders and will earn a place in the libraries of any professional who negotiates or influences on a regular basis. It is an invaluable resource for anyone seeking to improve their persuasion or deal-making abilities.

Book Quality:: Publisher Quality
Book Size:: 256 Pages
ISBN-13:: 9781119778738
Related ISBNs:: 9781119778516
Publisher:: Wiley
Date of Addition:: 05/28/21
Copyrighted By:: N/A
Adult content:: No
Language:: English
Has Image Descriptions:: No
Categories:: Nonfiction, Self-Help, Business and Finance, Education, Communication
Submitted By:: Bookshare Staff
Usage Restrictions:: This is a copyrighted book.