Public Communication and Behavior: Volume 1
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- Synopsis
- Public Communication and Behavior, Volume I is devoted to the study of communicatory behavior that has a public or social character. The book discusses an evaluation of the models used to evaluate television series; a synthesis of 1043 effects of television on social behavior; and TV news, priming, and public evaluations of the president. The text also describes the myth of massive media impact: savagings and salvaging, and a technique for assessing the impact of mass media violence on real-world aggressive behavior. Psychologists, sociologists, educators, journalists, and people involved in the study of child development will find the book invaluable.
- Copyright:
- 1986
Book Details
- Book Quality:
- Publisher Quality
- Book Size:
- 328 Pages
- ISBN-13:
- 9781483214214
- Related ISBNs:
- 9780125319560, 9780125319560
- Publisher:
- Academic Press
- Date of Addition:
- 08/04/21
- Copyrighted By:
- Elsevier Science & Technology
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Psychology, Social Studies, Sociology
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
- Edited by:
- George Comstock
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- by George Comstock
- in Nonfiction
- in Psychology
- in Social Studies
- in Sociology