Analyzing and Influencing Search Engine Results: Business and Technology Impacts on Web Information Retrieval (2010)
By:
Sign Up Now!
Already a Member? Log In
You must be logged into UK education collection to access this title.
Learn about membership options,
or view our freely available titles.
- Synopsis
- Sönke Lieberam-Schmidt analyzes the impact that search engine optimization (SEO) has on the economic goals of Web businesses like e.g. online shops. He structures available SEO means and integrates them in a Website creation process proven to be successful in practice. A model for selecting the right keywords in this context is developed. For search engines, he presents new methods of grouping and presenting results in a clear manner.
- Copyright:
- 2010
Book Details
- Book Quality:
- Publisher Quality
- ISBN-13:
- 9783834989154
- Related ISBNs:
- 9783834924537
- Publisher:
- Gabler Verlag, Wiesbaden
- Date of Addition:
- 07/15/22
- Copyrighted By:
- N/A
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.