Mobile Commerce: Grundlangen, Geschäftsmodelle, Erfolgsfaktoren (2002)
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- Synopsis
- Namhafte Experten stellen in diesem Buch aktuelle Anwendungen und zukünftige Perspektiven des M-Commerce dar und beschreiben Grundlagen sowie Strategien für das One-to-One-Marketing und das Customer Relationship Management. Eine aufschlussreiche Lektüre mit vielen Praxisbeispielen.
- Copyright:
- 2002
Book Details
- Book Quality:
- Publisher Quality
- ISBN-13:
- 9783322904645
- Related ISBNs:
- 9783409119054
- Publisher:
- Gabler Verlag, Wiesbaden
- Date of Addition:
- 08/02/22
- Copyrighted By:
- N/A
- Adult content:
- No
- Language:
- German
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
- Edited by:
- Günter Silberer
- Edited by:
- Jens Wohlfahrt
- Edited by:
- Thorsten Wilhelm
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- by Günter Silberer
- by Jens Wohlfahrt
- by Thorsten Wilhelm
- in Nonfiction
- in Business and Finance