The Moral Compass of Public Relations (Routledge Research in Public Relations)

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Synopsis
The civic and moral responsibilities of public relations are hotly contested topics. While many researchers call for focusing on ethics in public relations, they concentrate on ethics in relation to how people do their jobs. In actuality, emphasis should move beyond professional codes of ethics to include general morality and citizenship. Currently, as the profession receives greater scrutiny, it is important to be aware of the value of public relations in the community. This book centers on four areas of public relations’ conscience in order to examine its role in morality and citizenship: civic professionalism, corporate social responsibility, ethics, and public communication. This approach will help to answer the question of what is public relations’ responsibility to the public good.
Copyright:
2017

Book Details

Book Quality:
Publisher Quality
Book Size:
240 Pages
ISBN-13:
9781317295204
Related ISBNs:
9781138121546, 9780367876241, 9781315646503
Publisher:
Taylor and Francis
Date of Addition:
Copyrighted By:
Taylor & Francis
Adult content:
No
Language:
English
Has Image Descriptions:
No
Categories:
Nonfiction, Business and Finance, Language Arts, Law, Legal Issues and Ethics, Communication
Submitted By:
Bookshare Staff
Usage Restrictions:
This is a copyrighted book.
Edited by:
Brigitta R. Brunner

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