The Business of Film: A Practical Introduction (3) (American Film Market Presents)

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Synopsis
This updated third edition introduces readers to the business of film at every stage of the filmmaking lifecycle, from planning and production to financing, marketing, and distribution. Celebrated authors Stephen R. Greenwald and Paula Landry offer a practical, hands-on guide to the business aspects of this evolving industry, exploring streaming, development, financing trends, regional/global/online distribution, shifting business models, exhibition, multi-platform delivery, marketing, VR/AR, virtual production, accounting, and more. The book is illustrated throughout with sample financing scenarios and charts/graphics, and includes detailed case studies from projects of different budgets and markets. This new and expanded edition has been updated to reflect the new challenges facing the industry due to Covid-19 and how to navigate the new landscape of film financing and distribution. Other updates include coverage of new indie films and distributors, virtual production, the recent impact of global markets including the biggest streamers like Netflix, Apple and Amazon are how they are shaping the future of the business. This is essential reading for students looking for foundational knowledge of the film industry and guidance on how to successfully adapt to constant changes in the entertainment business. Extensive online support material accompanies the book including downloadable forms and templates, PowerPoint slides, quizzes and test banks, and other additional resources.
Copyright:
2023

Book Details

Book Quality:
Publisher Quality
Book Size:
380 Pages
ISBN-13:
9781000730647
Related ISBNs:
9781032108742, 9781003217480, 9781032108766
Publisher:
Taylor and Francis
Date of Addition:
Copyrighted By:
Paula Landry and Stephen R. Greenwald
Adult content:
No
Language:
English
Has Image Descriptions:
No
Categories:
Entertainment, Nonfiction, Art and Architecture
Submitted By:
Bookshare Staff
Usage Restrictions:
This is a copyrighted book.

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