Doing Business in Kenya: Opportunities and Challenges
By: and and
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- Synopsis
- A deep dive into a success story in African business development, this book provides a multi-layered perspective on the realities of doing business in Kenya. The book’s detailed information about the economic, social, technological, and cultural dimensions of Kenyan society enables a greater understanding of the major issues affecting business development, and actionable recommendations clarify the possible paths to starting and developing a business venture in Kenya. Given Africa’s heterogeneity, it cannot be perfectly represented by one country. Still, Kenya closely mirrors Africa’s major economic trends and cultural values: understanding Kenya’s business landscape provides invaluable skills to do business throughout Africa. Businesspeople, policymakers, investors, students, and scholars will value this book’s in-depth first-hand knowledge to help them make informed decisions about doing business in Africa or Kenya specifically.
- Copyright:
- 2022
Book Details
- Book Quality:
- Publisher Quality
- Book Size:
- 174 Pages
- ISBN-13:
- 9781000836042
- Related ISBNs:
- 9780367557911, 9780367557669, 9781003095156
- Publisher:
- Taylor and Francis
- Date of Addition:
- 02/20/23
- Copyrighted By:
- Wakiuru Wamwara, John E. Spillan, and Charles M. Onchoke
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance, Politics and Government
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
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