Key Business Analytics: The 60+ Tools Every Manager Needs To Turn Data Into Insights
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- Synopsis
- Key Business Analytics will help managers apply tools to turn data into insights that help them better understand their customers, optimize their internal processes and identify cost savings and growth opportunities. It includes analysis techniques within the following categories: Financial analytics – cashflow, profitability, sales forecasts Market analytics – market size, market trends, marketing channels Customer analytics – customer lifetime values, social media, customer needs Employee analytics – capacity, performance, leadership Operational analytics – supply chains, competencies, environmental impact Bare business analytics – sentiments, text, correlations Each tool will follow the bestselling Key format of being 5-6 pages long, broken into short sharp advice on the essentials: What is it? When should I use it? How do I use it? Tips and pitfalls Further reading This essential toolkit also provides an invaluable section on how to gather original data yourself through surveys, interviews, focus groups, etc.
- Copyright:
- 2016
Book Details
- Book Quality:
- Publisher Quality
- Book Size:
- 280 Pages
- ISBN-13:
- 9781292017464
- Related ISBNs:
- 9781292017433
- Publisher:
- Pearson Education
- Date of Addition:
- 10/01/24
- Copyrighted By:
- Bernard Marr
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance, Education, Mathematics and Statistics
- Reading Age:
- 18 and up
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.