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Lend Me Your Ears: All you need to know about making speeches and presentations

by Max Atkinson

The past twenty years has seen the emergence of an industry standard model of presentation - the slide show. Yet research has shown that audiences are deeply dissatisfied with this mode of public speaking. In Lend Me Your Ears, Max Atkinson - a highly experienced speaker and trainer, having been involved in speech writing for business, politics and the arts for 30 years - uses the findings of recent scientific research combined with the rules of classical rhetoric to highlight the secrets of successful persuasion. Using extensive research based on empirical evidence, Max has developed a new and provocative way of looking at speech making, providing the reader with practical and simple guidelines, exercises and tips to improve performance, including:--advice on the use of classical rhetoric--how to write a speech when in a rush--the myths surrounding visual aids --the use of body language. And much more!With expert advice that will appeal to everyone from experienced CEOs to those writing that all-important wedding speech, this is destined to be the definitive text in this area.

Alternative Media

by Chris Atton

What are `alternative media'? Are they the same as underground, radical or oppositional media? In this book, Chris Atton offers a fresh introduction to alternative media: one which is not limited to `radical' media, but can also account for newer cultural forms such as zines, fanzines, and personal websites. Alternative Media: #65533; Examines how and why people produce and use alternative media - to make meaning, to interpret, and to change the world in which they live #65533; Encompasses a wide range of alternative media and draws on examples from both the United States and United Kingdom #65533; Locates contemporary alternative media in their cultural, historical and political contexts Alternative Media provides a timely corrective to media theorizing which focuses almost exclusively on the output of the media conglomerates. As such it will be an essential purchase for all students and researchers with an interest in the true nature of the contemporary media environment.

The Routledge Companion to Alternative and Community Media (Routledge Media and Cultural Studies Companions)

by Chris Atton

The Routledge Companion to Alternative and Community Media provides an authoritative and comprehensive examination of the diverse forms, practices and philosophies of alternative and community media across the world. The volume offers a multiplicity of perspectives to examine the reasons why alternative and community media arise, how they develop in particular ways and in particular places, and how they can enrich our understanding of the broader media landscape and its place in society. The 50 chapters present a range of theoretical and methodological positions, and arguments to demonstrate the dynamic, challenging and innovative thinking around the subject; locating media theory and practice within the broader concerns of democracy, citizenship, social exclusion, race, class and gender. In addition to research from the UK, the US, Canada, Europe and Australia, the Companion also includes studies from Colombia, Haiti, India, South Korea and Zimbabwe, enabling international comparisons to be made and also allowing for the problematisation of traditional - often Western - approaches to media studies. By considering media practices across a range of cultures and communities, this collection is an ideal companion to the key issues and debates within alternative and community media.

The Routledge Companion to Alternative and Community Media (Routledge Media and Cultural Studies Companions)

by Chris Atton

The Routledge Companion to Alternative and Community Media provides an authoritative and comprehensive examination of the diverse forms, practices and philosophies of alternative and community media across the world. The volume offers a multiplicity of perspectives to examine the reasons why alternative and community media arise, how they develop in particular ways and in particular places, and how they can enrich our understanding of the broader media landscape and its place in society. The 50 chapters present a range of theoretical and methodological positions, and arguments to demonstrate the dynamic, challenging and innovative thinking around the subject; locating media theory and practice within the broader concerns of democracy, citizenship, social exclusion, race, class and gender. In addition to research from the UK, the US, Canada, Europe and Australia, the Companion also includes studies from Colombia, Haiti, India, South Korea and Zimbabwe, enabling international comparisons to be made and also allowing for the problematisation of traditional - often Western - approaches to media studies. By considering media practices across a range of cultures and communities, this collection is an ideal companion to the key issues and debates within alternative and community media.

Journalism Studies: Key Texts, Alternative Journalism (PDF)

by Chris Atton James Hamilton

Alternative Journalism is the first book to investigate and analyse the diverse forms and genres of journalism that have arisen as challenges to mainstream news coverage. From the radical content of emancipatory media to the dizzying range of citizen journalist blogs and fanzine subcultures, this book charts the historical and cultural practices of this diverse and globalized phenomenon. This exploration goes to the heart of journalism itself, prompting a critical inquiry into the epistemology of news, the professional norms of objectivity, the elite basis of journalism and the hierarchical commerce of news production. In investigating the challenges to media power presented by alternative journalism, this book addresses not just the issues of politics and empowerment but also the journalism of popular culture and the everyday. The result is essential reading for students of journalism - both mainstream and alternative.

Alternative Media (PDF)

by Professor Chris Atton

What are `alternative media'? Are they the same as underground, radical or oppositional media? In this book, Chris Atton offers a fresh introduction to alternative media: one which is not limited to `radical' media, but can also account for newer cultural forms such as zines, fanzines, and personal websites. Alternative Media: · Examines how and why people produce and use alternative media - to make meaning, to interpret, and to change the world in which they live · Encompasses a wide range of alternative media and draws on examples from both the United States and United Kingdom · Locates contemporary alternative media in their cultural, historical and political contexts Alternative Media provides a timely corrective to media theorizing which focuses almost exclusively on the output of the media conglomerates. As such it will be an essential purchase for all students and researchers with an interest in the true nature of the contemporary media environment.

The Manipulation of Online Self-Presentation: Create, Edit, Re-edit and Present (Palgrave Studies in Cyberpsychology)

by A. Attrill

This book explores psychological theories around the ways in which people present themselves online. The role of dispositional and situational factors along with the motivations that drive self-presentation across diverse Internet arenas are considered.

Controversial Images: Media Representations on the Edge

by Feona Attwood Vincent Campbell I.Q. Hunter Sharon Lockyer

Offering a series of case studies of recent media controversies, this collection draws on new perspectives in cultural studies to consider a wide variety of images. The book suggest how we might achieve a more subtle understanding of controversial images and negotiate the difficult terrain of the new media landscape.

Distorting Defense: Network News and National Security

by Stephen P. Aubin

Using journalists' own standards as the measure, an exhaustive analysis of nearly 3000 network news reports from the Reagan, Bush, and Clinton administrations reveals that the networks may do more to misinform than inform on a whole range of complex issues related to national defense. This study paints a disturbing picture of the inadequate coverage ABC World News Tonight, CBS Evening News, and NBC Nightly News provide to millions of viewers each night. Aubin concludes that network coverage of defense issues was too often tainted by preconceived attitudes and lapses in journalistic standards.While as much as twenty-five cents of every dollar went to the defense budget during some of the periods reviewed, the networks hardly covered the key issues surrounding the Reagan defense buildup or the dramatic cuts that followed the end of the Cold War. In addition to their inadequate coverage, the networks also deprived Americans of balanced coverage of the investments made in high-tech weapons that ultimately prevailed in the Gulf War. Though the networks receive good marks for foreign policy coverage, they need to improve the quality of defense reports. This book provides them with the lessons and prescriptions for doing so, and it serves as a primer for all Americans who want to know just what it was that the networks failed to tell them.

Coding Strategies in Vertebrate Acoustic Communication (Animal Signals and Communication #7)

by Thierry Aubin Nicolas Mathevon

Information is a core concept in animal communication: individuals routinely produce, acquire, process and store information, which provides the basis for their social life. This book focuses on how animal acoustic signals code information and how this coding can be shaped by various environmental and social constraints. Taking birds and mammals, including humans, as models, the authors explore such topics as communication strategies for “public” and “private” signaling, static and dynamic signaling, the diversity of coded information and the way information is decoded by the receiver. The book appeals to a wide audience, ranging from bioacousticians, ethologists and ecologists to evolutionary biologists. Intended for students and researchers alike, it promotes the idea that Shannon and Weaver’s Mathematical Theory of Communication still represents a strong framework for understanding all aspects of the communication process, including its dynamic dimensions.

Ernst Cassirer on Form and Technology: Contemporary Readings

by Aud Sissel Hoel and Ingvild Folkvord

Ernst Cassirer's thought-provoking essay Form and Technology (1930) ascribes to technology a new dignity as a genuine tool of the mind in equal company with language and art. Translated here into English it is accompanied by critical essays that explore its current relevance.

Theorie der Public Diplomacy: Sozialtheoretische Grundlegung einer Form strategischer Kommunikation (Organisationskommunikation)

by Claudia Auer

Claudia Auer entwickelt eine Theorie der Public Diplomacy, die handlungstheoretische Ansätze mit makrosoziologischen Perspektiven zusammenführt. Detailliert analysiert sie einen bislang kaum erforschten Bereich kommunikativen Handelns und zeigt gleichzeitig, dass mit der sozialtheoretischen Grundlegung nicht nur Public Diplomacy, sondern verschiedene Formen strategischer und öffentlicher Kommunikation theoretisch erfasst werden können. Ihre Überlegungen zum Entwurf einer Theorie der PR und des Journalismus lassen erkennen, dass diese auch in solchen Forschungsfeldern zu neuen und weiterführenden Erkenntnissen führen können, die bereits durch Sozialtheorien gut erfasst worden sind.

Interactive Mobile Communication Technologies and Learning: Proceedings of the 11th IMCL Conference (Advances in Intelligent Systems and Computing #725)

by Michael E. Auer Thrasyvoulos Tsiatsos

Interactive mobile technologies have now become the core of many—if not all—fields of society. Not only do the younger generation of students expect a mobile working and learning environment, but also the new ideas, technologies and solutions introduced on a nearly daily basis also boost this trend.Discussing and assessing key trends in the mobile field were the primary aims of the 11th International Conference on Interactive Mobile Communication, Technologies and Learning (IMCL2017), which was held in Thessaloniki from 30 November to 01 December 2017.Since being founded in 2006, the conference has been devoted to new approaches in interactive mobile technologies, with a focus on learning. The IMCL conferences have in the meanwhile become a central forum of the exchange of new research results and relevant trends, as well as best practices.This book contains papers in the fields of:Future Trends and Emerging Mobile TechnologiesDesign and Development of Mobile Learning Apps and ContentMobile Games—Gamification and Mobile LearningAdaptive Mobile EnvironmentsAugmented Reality and Immersive ApplicationsTangible, Embedded and Embodied InteractionInteractive Collaborative and Blended LearningDigital Technology in SportsMobile Health Care and TrainingMultimedia Learning in Music Education5G Network InfrastructureCase StudiesReal-World ExperiencesThe content will appeal to a broad readership, including policymakers, academics, educators, researchers in pedagogy and learning theory, school teachers, the learning industry, further education lecturers, etc.

Mobile Technologies and Applications for the Internet of Things: Proceedings of the 12th IMCL Conference (Advances in Intelligent Systems and Computing #909)

by Michael E. Auer Thrasyvoulos Tsiatsos

This book discusses and assesses the latest trends in the interactive mobile field, and presents the outcomes of the 12th International Conference on Interactive Mobile Communication Technologies and Learning (IMCL2018), which was held in Hamilton, Canada on October 11 and 12, 2018. Today, interactive mobile technologies are at the core of many – if not all – fields of society. Not only does the younger generation of students expect a mobile working and learning environment, but also the new ideas, technologies and solutions coming out practically every day are further strengthening this trend. Since its inception in 2006, the conference has been devoted to highlighting new approaches in interactive mobile technologies with a focus on learning. The IMCL conferences have since established themselves as a valuable forum for exchanging and discussing new research results and relevant trends, as well as practical experience and best-practice examples. This book contains papers in the fields of: Interactive Collaborative Mobile Learning Environments Mobile Health Care Training Game-based Learning Design of Internet of Things (IoT) Devices and Applications Assessment and Quality in Mobile Learning. Its potential readership includes policymakers, educators and researchers in pedagogy and learning theory, schoolteachers, the learning industry, further education lecturers, etc.

Language in Time: The Rhythm and Tempo of Spoken Interaction (Oxford Studies in Sociolinguistics)

by Peter Auer Elizabeth Couper-Kuhlen Frank Muller

The authors here promote the reintroduction of temporality into the description and analysis of spoken interaction. They argue that spoken words are, in fact, temporal objects and that unless linguists consider how they are delivered within the context of time, they will not capture the full meaning of situated language use. Their approach is rigorously empirical, with analyses of English, German, and Italian rhythm, all grounded in sequences of actual talk-in-interaction.

Reclaiming Fair Use: How to Put Balance Back in Copyright, Second Edition

by Patricia Aufderheide Peter Jaszi

In the increasingly complex and combative arena of copyright in the digital age, record companies sue college students over peer-to-peer music sharing, YouTube removes home movies because of a song playing in the background, and filmmakers are denied a distribution deal when a permissions i proves undottable. Analyzing the dampening effect that copyright law can have on scholarship and creativity, Patricia Aufderheide and Peter Jaszi urge us to embrace in response a principle embedded in copyright law itself—fair use. Originally published in 2011, Reclaiming Fair Use challenged the widely held notion that copyright law is obsolete in an age of digital technologies. Beginning with a survey of the contemporary landscape of copyright law, Aufderheide and Jaszi drew on their years of experience advising documentary filmmakers, English teachers, performing arts scholars, and other creative professionals to lay out in detail how the principles of fair-use can be employed to avoid copyright violation. Taking stock of the vibrant remix culture that has only burgeoned since the book’s original publication, this new edition addresses the expanded reach of fair use—tracking the Twitter hashtag #WTFU (where’s the fair use?), the maturing of the transformativeness measure in legal disputes, the ongoing fight against automatic detection software, and the progress and delays of digitization initiatives around the country. Full of no-nonsense advice and practical examples, Reclaiming Fair Use remains essential reading for anyone interested in law, creativity, and the ever-broadening realm of new media.

Reclaiming Fair Use: How to Put Balance Back in Copyright, Second Edition

by Patricia Aufderheide Peter Jaszi

In the increasingly complex and combative arena of copyright in the digital age, record companies sue college students over peer-to-peer music sharing, YouTube removes home movies because of a song playing in the background, and filmmakers are denied a distribution deal when a permissions i proves undottable. Analyzing the dampening effect that copyright law can have on scholarship and creativity, Patricia Aufderheide and Peter Jaszi urge us to embrace in response a principle embedded in copyright law itself—fair use. Originally published in 2011, Reclaiming Fair Use challenged the widely held notion that copyright law is obsolete in an age of digital technologies. Beginning with a survey of the contemporary landscape of copyright law, Aufderheide and Jaszi drew on their years of experience advising documentary filmmakers, English teachers, performing arts scholars, and other creative professionals to lay out in detail how the principles of fair-use can be employed to avoid copyright violation. Taking stock of the vibrant remix culture that has only burgeoned since the book’s original publication, this new edition addresses the expanded reach of fair use—tracking the Twitter hashtag #WTFU (where’s the fair use?), the maturing of the transformativeness measure in legal disputes, the ongoing fight against automatic detection software, and the progress and delays of digitization initiatives around the country. Full of no-nonsense advice and practical examples, Reclaiming Fair Use remains essential reading for anyone interested in law, creativity, and the ever-broadening realm of new media.

Reclaiming Fair Use: How to Put Balance Back in Copyright, Second Edition

by Patricia Aufderheide Peter Jaszi

In the increasingly complex and combative arena of copyright in the digital age, record companies sue college students over peer-to-peer music sharing, YouTube removes home movies because of a song playing in the background, and filmmakers are denied a distribution deal when a permissions i proves undottable. Analyzing the dampening effect that copyright law can have on scholarship and creativity, Patricia Aufderheide and Peter Jaszi urge us to embrace in response a principle embedded in copyright law itself—fair use. Originally published in 2011, Reclaiming Fair Use challenged the widely held notion that copyright law is obsolete in an age of digital technologies. Beginning with a survey of the contemporary landscape of copyright law, Aufderheide and Jaszi drew on their years of experience advising documentary filmmakers, English teachers, performing arts scholars, and other creative professionals to lay out in detail how the principles of fair-use can be employed to avoid copyright violation. Taking stock of the vibrant remix culture that has only burgeoned since the book’s original publication, this new edition addresses the expanded reach of fair use—tracking the Twitter hashtag #WTFU (where’s the fair use?), the maturing of the transformativeness measure in legal disputes, the ongoing fight against automatic detection software, and the progress and delays of digitization initiatives around the country. Full of no-nonsense advice and practical examples, Reclaiming Fair Use remains essential reading for anyone interested in law, creativity, and the ever-broadening realm of new media.

Reclaiming Fair Use: How to Put Balance Back in Copyright, Second Edition

by Patricia Aufderheide Peter Jaszi

In the increasingly complex and combative arena of copyright in the digital age, record companies sue college students over peer-to-peer music sharing, YouTube removes home movies because of a song playing in the background, and filmmakers are denied a distribution deal when a permissions i proves undottable. Analyzing the dampening effect that copyright law can have on scholarship and creativity, Patricia Aufderheide and Peter Jaszi urge us to embrace in response a principle embedded in copyright law itself—fair use. Originally published in 2011, Reclaiming Fair Use challenged the widely held notion that copyright law is obsolete in an age of digital technologies. Beginning with a survey of the contemporary landscape of copyright law, Aufderheide and Jaszi drew on their years of experience advising documentary filmmakers, English teachers, performing arts scholars, and other creative professionals to lay out in detail how the principles of fair-use can be employed to avoid copyright violation. Taking stock of the vibrant remix culture that has only burgeoned since the book’s original publication, this new edition addresses the expanded reach of fair use—tracking the Twitter hashtag #WTFU (where’s the fair use?), the maturing of the transformativeness measure in legal disputes, the ongoing fight against automatic detection software, and the progress and delays of digitization initiatives around the country. Full of no-nonsense advice and practical examples, Reclaiming Fair Use remains essential reading for anyone interested in law, creativity, and the ever-broadening realm of new media.

Software Defined Internet of Everything (Internet of Things)

by Gagangeet Singh Aujla Sahil Garg Kuljeet Kaur Biplab Sikdar

This book provides comprehensive discussion on key topics related to the usage and deployment of software defined networks (SDN) in Internet of Everything applications like, healthcare systems, data centers, edge/fog computing, vehicular networks, intelligent transportation systems, smart grids, smart cities and more. The authors provide diverse solutions to overcome challenges of conventional network binding in various Internet of Everything applications where there is need of an adaptive, agile, and flexible network backbone. The book showcases different deployment models, algorithms and implementations related to the usage of SDN in Internet of Everything applications along with the pros and cons of the same. Even more, this book provides deep insights into the architecture of software defined networking specifically about the layered architecture and different network planes, logical interfaces, and programmable operations. The need of network virtualization and the deployment models for network function virtualization is also included with an aim towards the design of interoperable network architectures by researchers in future. Uniquely, the authors find hands on practical implementation, deployment scenarios and use cases for various software defined networking architectures in Internet of Everything applications like healthcare networks, Internet of Things, intelligent transportation systems, smart grid, underwater acoustic networks and many more. In the end, design and research challenges, open issues, and future research directions are provided in this book for a wide range of readers

The BBC Asian Network: The Cultural Production of Diversity

by Gurvinder Aujla-Sidhu

This ground-breaking new book provides a unique, in-depth analysis of the BBC Asian Network, the BBC’s national ethnic-specific digital radio station in the UK. Gurvinder Aujla-Sidhu offers an insight into the internal production culture at the radio station, revealing the challenges minority ethnic producers faced as they struggled to create a cohesive and distinct 'community of listeners'. Besides the differences of opinion that emerged within the inter-generational British Asian staff over how to address the audience’s needs, the book also reveals the ways in which 'race' is managed by the BBC, and how the culture of managerialism permeates recruitment strategies, music playlists and mother tongue language programmes. In-depth interviews unveil how the BBC's 'gatekeeping' system limits the dissemination of original journalism about British Asian communities, through the marginalisation of the expertise of narratives created by the network's own minority ethnic journalists.

The Reputable Firm: How Digitalization of Communication Is Revolutionizing Reputation Management (Management for Professionals)

by Pekka Aula Jouni Heinonen

This book revisits the concept of reputation, bringing it up to date with the era of social media and demonstrating the significance of a good reputation for making sustainable business. Using an easy-to-follow approach, the authors present all key aspects business leaders should know about reputation in the age of the communication revolution and clearly demonstrate how a good reputation can be a company’s permit to do business, its raison d’être and a guarantor of trust.

Strategic Reputation Management: Towards A Company of Good

by Pekka Aula Saku Mantere

Strategic Reputation Management examines the ways in which organizations achieve "goodness" through reputation, reputation management and reputation strategies. It presents a contemporary model of strategic reputation management, helping organizations and stakeholders to analyze the business environment as a communicative field of symbols and meanings in which the organization is built or destroyed. Authors Pekka Aula and Saku Mantere introduce the eight generic reputation strategies, through which organizations can organize their stakeholder relationships in various ways. They illustrate their arguments using real-world examples and studies, from the Finnish Ski Association to Philip Morris International.This book serves as required reading in advanced courses covering public relations practice, advanced topics in PR, corporate communication, management, and marketing. Professionals working in PR, business, management and marketing will also find much of interest in this volume.

Strategic Reputation Management: Towards A Company of Good

by Pekka Aula Saku Mantere

Strategic Reputation Management examines the ways in which organizations achieve "goodness" through reputation, reputation management and reputation strategies. It presents a contemporary model of strategic reputation management, helping organizations and stakeholders to analyze the business environment as a communicative field of symbols and meanings in which the organization is built or destroyed. Authors Pekka Aula and Saku Mantere introduce the eight generic reputation strategies, through which organizations can organize their stakeholder relationships in various ways. They illustrate their arguments using real-world examples and studies, from the Finnish Ski Association to Philip Morris International.This book serves as required reading in advanced courses covering public relations practice, advanced topics in PR, corporate communication, management, and marketing. Professionals working in PR, business, management and marketing will also find much of interest in this volume.

Frenemies (and Why This Matters): The Epic Disruption Of The Ad Business (and Everything Else)

by Ken Auletta

An intimate and profound reckoning with the changes buffeting the $2 trillion global advertising and marketing business from the perspective of its most powerful players, by the bestselling author of Googled

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Showing 876 through 900 of 21,965 results