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Showing 82,701 through 82,725 of 83,248 results

Innovative Research Methodologies in Management: Futures, Biometrics and Neuroscience Research

by Luiz Moutinho Mladen Sokele

A seminal collection of research methodology themes, this two-volume work provides a set of key scholarly developments related to robustness, allowing scholars to advance their knowledge of research methods used outside of their own immediate fields. With a focus on emerging methodologies within management, key areas of importance are dissected with chapters covering statistical modelling, new measurements, digital research, biometrics and neuroscience, the philosophy of research, computer modelling approaches and new mathematical theories, among others. A genuinely pioneering contribution to the advancement of research methods in business studies, Innovative Research Methodologies in Management presents an analytical and engaging discussion on each topic. By introducing new research agendas it aims to pave the way for increased application of innovative techniques, allowing the exploration of future research perspectives. Volume II explores a range of research methodologies including the Spatial Delphi and Spatial Shang, Virtual Reality, the Futures Polygon and Neuroscience research.

Innovative Research Methodologies in Management: Futures, Biometrics and Neuroscience Research

by Luiz Moutinho Mladen Sokele

A seminal collection of research methodology themes, this two-volume work provides a set of key scholarly developments related to robustness, allowing scholars to advance their knowledge of research methods used outside of their own immediate fields. With a focus on emerging methodologies within management, key areas of importance are dissected with chapters covering statistical modelling, new measurements, digital research, biometrics and neuroscience, the philosophy of research, computer modelling approaches and new mathematical theories, among others. A genuinely pioneering contribution to the advancement of research methods in business studies, Innovative Research Methodologies in Management presents an analytical and engaging discussion on each topic. By introducing new research agendas it aims to pave the way for increased application of innovative techniques, allowing the exploration of future research perspectives. Volume II explores a range of research methodologies including the Spatial Delphi and Spatial Shang, Virtual Reality, the Futures Polygon and Neuroscience research.

Industry Trends in Cloud Computing: Alternative Business-to-Business Revenue Models

by David Dempsey Felicity Kelliher

Exploring the Cloud Computing (CC) commercial landscape as it matures; this book asserts that the key ingredient in sustaining the Software as a Service (SaaS) business model is subscription renewal. Chronicling the evolution and future trajectory of the CC concept, the authors examine the new paradigm it is creating for the distribution of computer software applications among business-to-business (B2B) clients. CC enabled SaaS has been fundamentally changing the revenue expectations and business model for the application software industry, and impacting on how SaaS providers pursue, acquire and retain B2B clients. Securing SaaS subscription renewal is critical to the survival and prosperity of this business as attrition can have a significant impact on the financial viability of SaaS businesses based on this model. Focusing on the B2B client and the SaaS industry dependency on renewal subscriptions delivered through the CC channel, the primary research presented in this book seeks to examine the key drivers behind the B2B SaaS subscription renewal decision and, in doing so, to explore the recurring revenue framework for the Cloud SaaS business.

Industry Trends in Cloud Computing: Alternative Business-to-Business Revenue Models

by David Dempsey Felicity Kelliher

Exploring the Cloud Computing (CC) commercial landscape as it matures; this book asserts that the key ingredient in sustaining the Software as a Service (SaaS) business model is subscription renewal. Chronicling the evolution and future trajectory of the CC concept, the authors examine the new paradigm it is creating for the distribution of computer software applications among business-to-business (B2B) clients. CC enabled SaaS has been fundamentally changing the revenue expectations and business model for the application software industry, and impacting on how SaaS providers pursue, acquire and retain B2B clients. Securing SaaS subscription renewal is critical to the survival and prosperity of this business as attrition can have a significant impact on the financial viability of SaaS businesses based on this model. Focusing on the B2B client and the SaaS industry dependency on renewal subscriptions delivered through the CC channel, the primary research presented in this book seeks to examine the key drivers behind the B2B SaaS subscription renewal decision and, in doing so, to explore the recurring revenue framework for the Cloud SaaS business.

International E-Government Development: Policy, Implementation and Best Practice

by Laura Alcaide Muñoz Manuel Pedro Rodríguez Bolívar

This book provides an examination of e-Government frameworks and maturity stages in governments around the world, including an overview of the legal frameworks that have supported them. Divided into three sections, the first part of this book analyses the theoretical context of current policies, codes of best practice and their implementation. The second section presents case studies which bring key issues to the fore including open government, privacy protection, social media, democracy, systems failures, innovations in inter-organizational e-government projects, and open data systems. The authors demonstrate the importance of the successful implementation of e-Government for improving managerial efficiency, public service delivery and citizen engagement, with special attention given to developing countries. The book concludes by drawing out the lessons learned from the latest research and recommending solutions for improving the implementation of e-Government in the future, thereby helping to achieve more transparent, participative and democratic societies. This book will provide an invaluable resource for researchers, policy-makers, public managers, international organizations and technical experts.

International E-Government Development: Policy, Implementation and Best Practice

by Laura Alcaide Muñoz Manuel Pedro Rodríguez Bolívar

This book provides an examination of e-Government frameworks and maturity stages in governments around the world, including an overview of the legal frameworks that have supported them. Divided into three sections, the first part of this book analyses the theoretical context of current policies, codes of best practice and their implementation. The second section presents case studies which bring key issues to the fore including open government, privacy protection, social media, democracy, systems failures, innovations in inter-organizational e-government projects, and open data systems. The authors demonstrate the importance of the successful implementation of e-Government for improving managerial efficiency, public service delivery and citizen engagement, with special attention given to developing countries. The book concludes by drawing out the lessons learned from the latest research and recommending solutions for improving the implementation of e-Government in the future, thereby helping to achieve more transparent, participative and democratic societies. This book will provide an invaluable resource for researchers, policy-makers, public managers, international organizations and technical experts.

Bit by Bit: Social Research in the Digital Age (PDF)

by Matthew J. Salganik

An innovative and accessible guide to doing social research in the digital ageIn just the past several years, we have witnessed the birth and rapid spread of social media, mobile phones, and numerous other digital marvels. In addition to changing how we live, these tools enable us to collect and process data about human behavior on a scale never before imaginable, offering entirely new approaches to core questions about social behavior. Bit by Bit is the key to unlocking these powerful methods—a landmark book that will fundamentally change how the next generation of social scientists and data scientists explores the world around us.Bit by Bit is the essential guide to mastering the key principles of doing social research in this fast-evolving digital age. In this comprehensive yet accessible book, Matthew Salganik explains how the digital revolution is transforming how social scientists observe behavior, ask questions, run experiments, and engage in mass collaborations. He provides a wealth of real-world examples throughout and also lays out a principles-based approach to handling ethical challenges.Bit by Bit is an invaluable resource for social scientists who want to harness the research potential of big data and a must-read for data scientists interested in applying the lessons of social science to tomorrow’s technologies.Illustrates important ideas with examples of outstanding researchCombines ideas from social science and data science in an accessible style and without jargonGoes beyond the analysis of “found” data to discuss the collection of “designed” data such as surveys, experiments, and mass collaborationFeatures an entire chapter on ethicsIncludes extensive suggestions for further reading and activities for the classroom or self-study

The Live Streaming Handbook: How To Present And Produce Live Video On Your Phone

by Peter Stewart

The Live-Streaming Handbook will teach you how to present live-video shows from your phone and stream them straight to Facebook and Twitter. With this book and your favourite social media apps, you will be able to run your own TV station for your home or work. Peter Stewart, an experienced TV and radio presenter, producer and author, now shares the training he#65533;s given to professional broadcasters with you! From structuring and developing a show, to establishing an effective online persona and getting more people to watch you. The book includes dozens of tried and tested formats for your live-video show, alongside case studies highlighting how businesses and professionals are using live-streaming in their brand and marketing strategies. Also included are: a foreword by Al Roker (NBC's The Today Show); practical steps for using popular live-streaming apps, such as Facebook Live and Twitter; nearly 80 colour images of live-streaming events, screenshots and gadgets; a detailed walk-through of how to successfully present and produce your live-streaming show; advice on analysing and exploiting viewer metrics to increase followers; more than 130 quotes of real-world advice from expert producers of online media content; over 700 links to online case studies, articles, research and background reading. With this extensive manual you will gain a competitive edge in the world of online live-streaming. This book is invaluable to entrepreneurs, professionals and students working in journalism, public relations, marketing and digital media, as well as general readers interested in live-streaming at home.

The Live Streaming Handbook: How To Present And Produce Live Video On Your Phone (PDF)

by Peter Stewart

The Live-Streaming Handbook will teach you how to present live-video shows from your phone and stream them straight to Facebook and Twitter. With this book and your favourite social media apps, you will be able to run your own TV station for your home or work. Peter Stewart, an experienced TV and radio presenter, producer and author, now shares the training he#65533;s given to professional broadcasters with you! From structuring and developing a show, to establishing an effective online persona and getting more people to watch you. The book includes dozens of tried and tested formats for your live-video show, alongside case studies highlighting how businesses and professionals are using live-streaming in their brand and marketing strategies. Also included are: a foreword by Al Roker (NBC's The Today Show); practical steps for using popular live-streaming apps, such as Facebook Live and Twitter; nearly 80 colour images of live-streaming events, screenshots and gadgets; a detailed walk-through of how to successfully present and produce your live-streaming show; advice on analysing and exploiting viewer metrics to increase followers; more than 130 quotes of real-world advice from expert producers of online media content; over 700 links to online case studies, articles, research and background reading. With this extensive manual you will gain a competitive edge in the world of online live-streaming. This book is invaluable to entrepreneurs, professionals and students working in journalism, public relations, marketing and digital media, as well as general readers interested in live-streaming at home.

The Routledge Companion To Digital Journalism Studies

by Bob Franklin Scott Eldridge II

The Routledge Companion to Digital Journalism Studiesoffers an unprecedented collection of essays addressing the key issues and debates shaping the field of Digital Journalism Studies today. Across the last decade, journalism has undergone many changes, which have driven scholars to reassess its most fundamental questions, and in the face of digital change, to ask again: 'Who is a journalist?' and 'What is journalism?'. This companion explores a developing scholarly agenda committed to understanding digital journalism and brings together the work of key scholars seeking to address key theoretical concerns and solve unique methodological riddles. Compiled of 58 original essays from distinguished academics across the globe, this Companiondraws together the work of those making sense of this fundamental reconceptualization of journalism, and assesses its impacts on journalism's products, its practices, resources, and its relationship with audiences. It also outlines the challenge presented by studying digital journalism and, more importantly, offers a first set of answers. This collection is the very first of its kind to attempt to distinguish this emerging field as a unique area of academic inquiry. Through identifying its core questions and presenting its fundamental debates, this Companionsets the agenda for years to come in defining this new field of study as Digital Journalism Studies,making it an essential point of reference for students and scholars of journalism.

Performing Digital Activism: New Aesthetics And Discourses Of Resistance

by Fidèle A. Vlavo

From the emergence of digital protest as part of the Zapatista rebellion, to the use of disturbance tactics against governments and commercial institutions, there is no doubt that digital technology and networks have become the standard features of 21st century social mobilisation. Yet, little is known about the historical and socio-cultural developments that have transformed the virtual sphere into a key site of political confrontation. This book provides a critical analysis of the developments of digital direct action since the 1990s. It examines the praxis of electronic protest by focussing on the discourses and narratives provided by the activists and artists involved. The study covers the work of activist groups, including Critical Art Ensemble, Electronic Disturbance Theater and the electrohippies, as well as Anonymous, and proposes a new analytical framework centred on the performative and aesthetic features of contemporary digital activism.

The Routledge Companion To Digital Journalism Studies (PDF)

by Bob Franklin Scott Eldridge II

The Routledge Companion to Digital Journalism Studiesoffers an unprecedented collection of essays addressing the key issues and debates shaping the field of Digital Journalism Studies today. Across the last decade, journalism has undergone many changes, which have driven scholars to reassess its most fundamental questions, and in the face of digital change, to ask again: 'Who is a journalist?' and 'What is journalism?'. This companion explores a developing scholarly agenda committed to understanding digital journalism and brings together the work of key scholars seeking to address key theoretical concerns and solve unique methodological riddles. Compiled of 58 original essays from distinguished academics across the globe, this Companiondraws together the work of those making sense of this fundamental reconceptualization of journalism, and assesses its impacts on journalism's products, its practices, resources, and its relationship with audiences. It also outlines the challenge presented by studying digital journalism and, more importantly, offers a first set of answers. This collection is the very first of its kind to attempt to distinguish this emerging field as a unique area of academic inquiry. Through identifying its core questions and presenting its fundamental debates, this Companionsets the agenda for years to come in defining this new field of study as Digital Journalism Studies,making it an essential point of reference for students and scholars of journalism.

Performing Digital Activism: New Aesthetics And Discourses Of Resistance (PDF)

by Fidèle A. Vlavo

From the emergence of digital protest as part of the Zapatista rebellion, to the use of disturbance tactics against governments and commercial institutions, there is no doubt that digital technology and networks have become the standard features of 21st century social mobilisation. Yet, little is known about the historical and socio-cultural developments that have transformed the virtual sphere into a key site of political confrontation. This book provides a critical analysis of the developments of digital direct action since the 1990s. It examines the praxis of electronic protest by focussing on the discourses and narratives provided by the activists and artists involved. The study covers the work of activist groups, including Critical Art Ensemble, Electronic Disturbance Theater and the electrohippies, as well as Anonymous, and proposes a new analytical framework centred on the performative and aesthetic features of contemporary digital activism.

Digital Branding: A Complete Step-by-Step Guide to Strategy, Tactics, Tools and Measurement

by Daniel Rowles

Digital Branding second edition, provides step-by-step, practical guidance on how to build a brand online and quantify it through tangible results. It draws together each of the core marketing avenues such as content marketing, social media, search engine optimization and web analytics, to deliver a robust framework for brand planning, identity, channel selection and measuring the effectiveness of campaigns. The second edition of Digital Branding contains a complete overhaul of tools and techniques for straightforward application, plus new high profile case studies including Accenture, Tesco and Imperial College London. Important updates are made on social media guidelines and policy, how to tackle advancements in mobile marketing and mobile payments, as well as augmented and virtual reality. The book features a toolkit of free and paid tools, including a valuable checklist, outlining the digital branding process from start to finish, and measurement devices for multiple channels and purposes. Written by a respected CIM fellow and course leader, this succinct handbook is ideal for any marketer or brand strategist to enhance their online brand identity.

India Connected: Mapping The Impact Of New Media

by Sunetra Sen Narayan Shalini Narayanan

A first-of-its-kind analysis of the growth of new media in Digital India from a broad communications and interdisciplinary perspective Can new media help in bringing about development or contribute to social movements? Who is left out of the new media equation? How is the public sphere affected by it? How will it be regulated? Providing answers to these important questions, this book critically examines the growth of new media in India. It looks at how new media can be theorized in the Indian context and offers a perspective on the opportunities and challenges this poses to governance, development, and businesses as well as in social marketing efforts. With the government and the corporate sector's growing emphasis on 'Digital India', India Connected creatively delves into various aspects such as digitization, convergence, interactivity, and ubiquity, which are affecting the Indian media landscape.

India Connected: Mapping The Impact Of New Media (PDF)

by Sunetra Sen Narayan Shalini Narayanan

A first-of-its-kind analysis of the growth of new media in Digital India from a broad communications and interdisciplinary perspective Can new media help in bringing about development or contribute to social movements? Who is left out of the new media equation? How is the public sphere affected by it? How will it be regulated? Providing answers to these important questions, this book critically examines the growth of new media in India. It looks at how new media can be theorized in the Indian context and offers a perspective on the opportunities and challenges this poses to governance, development, and businesses as well as in social marketing efforts. With the government and the corporate sector's growing emphasis on 'Digital India', India Connected creatively delves into various aspects such as digitization, convergence, interactivity, and ubiquity, which are affecting the Indian media landscape.

Qualitative Methodologies in Organization Studies: Theories and New Approaches

by Malgorzata Ciesielska Dariusz Jemielniak Martyna Śliwa

This book brings together key theories behind qualitative research, whilst drawing attention to novel, cutting-edge approaches to data gathering, such as visual anthropology and storytelling. Offering a comprehensive guide to qualitative analysis, this book goes further than examining research methods to open a discussion on the roles of reflexivity, imagination, emotions and ethics in qualitative research, Covering topics such as reflective analysis, sociological paradigms, action research and organizational ethnography, this book is ideal reading for those who wish to address the gap between undergraduate and postgraduate research-based edited books and encompasses a wide array of methods. Those exploring organization studies will find this two-volume collection extremely valuable as it contains robust contributions from highly-skilled authors who are actively researching in this field.

Qualitative Methodologies in Organization Studies: Theories and New Approaches

by Malgorzata Ciesielska Dariusz Jemielniak Martyna Śliwa

This book brings together key theories behind qualitative research, whilst drawing attention to novel, cutting-edge approaches to data gathering, such as visual anthropology and storytelling. Offering a comprehensive guide to qualitative analysis, this book goes further than examining research methods to open a discussion on the roles of reflexivity, imagination, emotions and ethics in qualitative research, Covering topics such as reflective analysis, sociological paradigms, action research and organizational ethnography, this book is ideal reading for those who wish to address the gap between undergraduate and postgraduate research-based edited books and encompasses a wide array of methods. Those exploring organization studies will find this two-volume collection extremely valuable as it contains robust contributions from highly-skilled authors who are actively researching in this field.

From Gutenberg To Zuckerberg: What You Really Need To Know About The Internet

by John Naughton

We've gone from regarding the Net as something exotic to something that we take for granted, like mains electricity or running water. Yet most people have no idea how the network functions, nor any conception of its architecture; and few can explain why it has been - and continues to be - so uniquely disruptive in social, economic and cultural contexts. John Naughton has been thinking, arguing, lecturing and writing about the Net for over two and a half decades, and in FROM GUTENBERG TO ZUCKERBERG he distills the noisy chatter surrounding the internet's relentless evolution into nine clear-sighted and accessible areas of understanding. FROM GUTENBERG TO ZUCKERBERG gives you the requisite knowledge to make better use of the technologies and networks around and raises important questions, as exciting as they are unsettling, about the future of the Net and the impact it will have on our lives.

ComMODify: User Creativity at the Intersection of Commerce and Community

by Shenja van der Graaf

This book critically analyses user-firm technology relationships and socioeconomic structures at the crossroads of community and commerce. It investigates businesses that let users participate in platform development on the internet. An empirical study of the online world Second Life is used as an early illustration of the pivotal role of user participation in design, development and sustainability of digital platforms. Van der Graaf sheds light on aspects of the ongoing platformization of the internet and on new norms and mechanisms for user participation which are linked to values of creativity, community and labour. ComMODify makes clear that robust theoretical and empirical investigation of the integration of user participation into mainstream business models and its implications for platform development is key to understanding contemporary businesses like Facebook, that sustain the internet of today. This book will be of interest to those wanting to learn more about the socio-economic implications of user participation associated with user-generated content, particularly within the 3D software and game industry.

ComMODify: User Creativity at the Intersection of Commerce and Community

by Shenja van der Graaf

This book critically analyses user-firm technology relationships and socioeconomic structures at the crossroads of community and commerce. It investigates businesses that let users participate in platform development on the internet. An empirical study of the online world Second Life is used as an early illustration of the pivotal role of user participation in design, development and sustainability of digital platforms. Van der Graaf sheds light on aspects of the ongoing platformization of the internet and on new norms and mechanisms for user participation which are linked to values of creativity, community and labour. ComMODify makes clear that robust theoretical and empirical investigation of the integration of user participation into mainstream business models and its implications for platform development is key to understanding contemporary businesses like Facebook, that sustain the internet of today. This book will be of interest to those wanting to learn more about the socio-economic implications of user participation associated with user-generated content, particularly within the 3D software and game industry.

Introduction to Radar Analysis (Advances in Applied Mathematics)

by Bassem R. Mahafza

Introduction to Radar Analysis, Second Edition is a major revision of the popular textbook. It is written within the context of communication theory as well as the theory of signals and noise. By emphasizing principles and fundamentals, the textbook serves as a vital source for students and engineers. Part I bridges the gap between communication, signal analysis, and radar. Topics include modulation techniques and associated Continuous Wave (CW) and pulsed radar systems. Part II is devoted to radar signal processing and pulse compression techniques. Part III presents special topics in radar systems including radar detection, radar clutter, target tracking, phased arrays, and Synthetic Aperture Radar (SAR). Many new exercise are included and the author provides comprehensive easy-to-follow mathematical derivations of all key equations and formulas. The author has worked extensively for the U.S. Army, the U.S. Space and Missile Command, and other military agencies. This is not just a textbook for senior level and graduates students, but a valuable tool for practicing radar engineers. Features Authored by a leading industry radar professional. Comprehensive up-to-date coverage of radar systems analysis issues. Easy to follow mathematical derivations of all equations and formulas Numerous graphical plots and table format outputs. One part of the book is dedicated to radar waveforms and radar signal processing.

The Dark Side Of Social Media: A Consumer Psychology Perspective

by Angeline Close Scheinbaum

The Dark Side of Social Media takes a consumer psychology perspective to online consumer behavior in the context of social media, focusing on concerns for consumers, organizations, and brands. Using the concepts of digital drama and digital over-engagement, established as well as emerging scholars in marketing, advertising, and communications present research on some unintended consequences of social media including body shaming, online fraud, cyberbullying, online brand protests, social media addiction, privacy, and revenge pornography. It is a must read for scholars, practitioners, and students interested in consumer psychology, consumer behavior, social media, advertising, marketing, sociology, science and technology management, public relations, and communication.

Compute-IT: Student's Book 3 - Computing for KS3 (PDF)

by Mark Dorling George Rouse

Exam Board: OCR, AQA, Edexcel & WJEC Level: KS3. Subject: Mathematics First Teaching: September 2015. First Exam: June 2016. Compute-IT will help you deliver innovative lessons for the new Key Stage 3 Computing curriculum with confidence, using resources and meaningful assessment produced by expert educators. With Compute-IT you will be able to assess and record students' attainment and monitor progression all the way through to Key Stage 4. Developed by members of Computing at School, the national subject association for Computer Science, and a team of Master Teachers who deliver CPD through the Network of Excellence project funded by the Department for Education, Compute-IT provides a cohesive and supportive learning package structured around the key strands of Computing.

Compute-IT: Student's Book 2 - Computing for KS3 (PDF)

by Mark Dorling George Rouse

Compute-IT will help you deliver innovative lessons for the new Key Stage 3 Computing curriculum with confidence, using resources and meaningful assessment produced by expert educators. With Compute-IT you will be able to assess and record students' attainment and monitor progression all the way through to Key Stage 4. Developed by members of Computing at School, the national subject association for Computer Science, and a team of Master Teachers who deliver CPD through the Network of Excellence project funded by the Department for Education, Compute-IT provides a cohesive and supportive learning package structured around the key strands of Computing. Creative and flexible in its approach, Compute-IT makes Computing for Key Stage 3 easy to teach, and fun and meaningful to learn, so you can: Follow well-structured and finely paced lessons along a variety of suggested routes through Key Stage 3 Deliver engaging and interesting lessons using a range of files and tutorials provided for a range of different programming languages Ensure progression throughout Key Stage 3 with meaningful tasks underpinned by unparalleled teacher and student support Assess students' work with confidence, using ready-prepared formative and summative tasks that are mapped to meaningful learning outcomes and statements in the new Programme of Study Creative and flexible in its approach, Compute-IT makes Computing for Key Stage 3 easy to teach, and fun and meaningful to learn. This is the second title in the Compute-IT course, which comprises three Student's Books, three Teacher Packs and a range of digital teaching and learning resources delivered through Dynamic Learning.

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