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The Art of the Pitch: Persuasion and Presentation Skills that Win Business

by Peter Coughter

Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Readers will learn how to develop skills to create the perfect presentation.

The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything

by Guy Kawasaki

Fully revised and expanded for the first time in a decade, The Art of the Start 2.0 is Guy Kawasaki's classic bestselling guide to launching and making your new product, service or idea a success. This new edition has been expanded to reflect the seismic changes in business over the last decade, in which once-invulnerable market leaders have struggled and many of the basics of getting established have become easier, cheaper and more democratic.Today, business plans are no longer necessary. Social media has replaced PR and advertising as the key method of promotion. Crowdfunding is now a viable alternative to investors. Cloud computing makes basic infrastructure affordable for almost any new venture.The Art of the Start 2.0 will show you how to effectively deploy all these new tools. And it will help you master the fundamental challenges that have not changed: building a strong team, creating an awesome product or service, and facing down your competition. Whether you're an aspiring entrepreneur, own a business, or want to get more entrepreneurial within any organisation, this book will help you make your crazy ideas stick. It's an adventure that's more art than science - the art of the start.'The Art of the Start 2.0 is the ultimate entrepreneurship handbook. Kawasaki's generous wisdom, tips, and humour reflect his successes and failures. We can all benefit from his insights' Arianna Huffington, president and editor in chief, Huffington Post'A successful entrepreneur requires three things: a garage, an idea, and this book - Guy's irrepressible guide to the raw essentials of life in a young company' Michael Moritz, Sequoia Capita Guy Kawasaki is the chief evangelist of Canva (an online design service) and an executive fellow of the Haas School of Business at U.C. Berkeley. Previously, he was the chief evangelist of Apple and special adviser to the CEO of the Motorola business unit of Google. His many acclaimed books include The Art of Social Media and Enchantment.

The Art of the Trade: What I Learned (and Lost) Trading the Chicago Futures Markets

by Jason Alan Jankovsky

The Art of the Trade is a searing portrait of the futures and options industry as seen through the eyes of someone who has participated in this arena for more than twenty years. On one level, it's a brutally honest, no-punches-pulled look at the individuals and institutions that comprise this unique community. On another level, The Art of the Trade is a personal story of the challenges author Alan Jankovsky faced as he battled the markets, the brokerage industry, and his own early penchant for self-destruction.

The Art of the Trade: What I Learned (and Lost) Trading the Chicago Futures Markets

by Jason Alan Jankovsky

The Art of the Trade is a searing portrait of the futures and options industry as seen through the eyes of someone who has participated in this arena for more than twenty years. On one level, it's a brutally honest, no-punches-pulled look at the individuals and institutions that comprise this unique community. On another level, The Art of the Trade is a personal story of the challenges author Alan Jankovsky faced as he battled the markets, the brokerage industry, and his own early penchant for self-destruction.

The Art of the Visit: Being the Perfect Host/Becoming the Perfect Guest

by Kathy Bertone

The Art of the Visit is an invaluable resource for the socially minded. During tough economic periods people tend to visit with family and friends for a mini-vacation instead of taking more expensive trips. This practical and humorous guide establishes the ground rules for successfully spending time with those people who are most dear to us. Full of anecdotes from the author&’s experiences, The Art of the Visit illustrates the dos and don&’ts of extended visiting from start to finish so that the reader can become the perfect host and/or the perfect guest.

The Art of the Visit: Being the Perfect Host/Becoming the Perfect Guest

by Kathy Bertone

The Art of the Visit is an invaluable resource for the socially minded. During tough economic periods people tend to visit with family and friends for a mini-vacation instead of taking more expensive trips. This practical and humorous guide establishes the ground rules for successfully spending time with those people who are most dear to us. Full of anecdotes from the author's experiences, The Art of the Visit illustrates the dos and don'ts of extended visiting from start to finish so that the reader can become the perfect host and/or the perfect guest.

The Art of Timing: Experiences and Recommendations

by August-Wilhelm Scheer

If each of us on this Earth has 24 hours every day, how do some achieve so much, while others can hardly get by? Is there a way to manage time much more efficiently without losing sight of the good things in life? In this book, August-Wilhelm Scheer, a scientist, entrepreneur, political advisor and passionate jazz saxophonist, presents a definitive guide to time management based on his own experience. The reader is introduced to bold start-ups, exciting corporate takeovers and sales, and the demands on politicians in this regard. In addition to insider tips on the start-up ecosystem, the book offers a wealth of advice on how to manage time effectively. August-Wilhelm Scheer is one of the most influential scientists and entrepreneurs in German information technology. The ARIS method for process management, which he developed, is used in virtually many DAX companies and internationally. He heads a group of nine companies including Scheer GmbH, imc AG and Scheer PAS GmbH, as well as the non-profit August-Wilhelm Scheer Research Institute.

The Art of Trading: A Complete Guide to Trading the Australian Markets

by Christopher Tate

A comprehensive private trader? guide to the Australian markets. This is the second edition of the hugely successful Art of Trading, by high-profile private trader and author Chris Tate. The first edition sold 20,000 copies. Fully revised and updated, this second edition includes information on charting and technical analysis, money management and risk management.

The Art of Trading: A Complete Guide to Trading the Australian Markets

by Christopher Tate

A comprehensive private trader? guide to the Australian markets. This is the second edition of the hugely successful Art of Trading, by high-profile private trader and author Chris Tate. The first edition sold 20,000 copies. Fully revised and updated, this second edition includes information on charting and technical analysis, money management and risk management.

The Art of Trend Trading: Animal Spirits and Your Path to Profits

by Michael Parness

Look inward for the missing piece to your trading strategy The Art of Trend Trading bucks the trend of technicality to show readers how instinct and strategy can unite to bring about consistent investment success. Rather than diving ever-deeper into the overdone world of complicated modeling and forecasting techniques, trader, CEO, and bestselling author Michael Parness explains how making intuition a part of your investment strategy tends to result in more long-term profit. Using animal spirits as a metaphor and tool, Parness helps readers understand how their natural tendencies may run counter to their strategy, and how this dichotomy may be the shackle holding them back from true market success. Readers will learn how this perspective lifted Parness from homelessness to making millions in both Bull and Bear markets, and will start developing their own market instinct as they refine and tune into their own natural intuition. Everyone's looking for the "ultimate" system, a way to "game the market" and uncover the "secret" to successful investing. Over the years, Parness has observed that the best traders – those who consistently make money – are the ones that use instinct and intuition, as well as strategy. This book shows you how to identify the natural trader within, and use your gut to inform an ever-evolving investment plan. Follow the author's journey from homelessness to millionaire Identify and understand your own strengths and weaknesses Develop your instinct alongside your strategy Take a lesson from traders making consistent money There's no substitute for good strategy, but it's no secret that some strategies seem to be more profitable than others. The Art of Trend Trading helps you find that missing piece and turn it into more consistent investment success.

The Art of Trend Trading: Animal Spirits and Your Path to Profits

by Michael Parness

Look inward for the missing piece to your trading strategy The Art of Trend Trading bucks the trend of technicality to show readers how instinct and strategy can unite to bring about consistent investment success. Rather than diving ever-deeper into the overdone world of complicated modeling and forecasting techniques, trader, CEO, and bestselling author Michael Parness explains how making intuition a part of your investment strategy tends to result in more long-term profit. Using animal spirits as a metaphor and tool, Parness helps readers understand how their natural tendencies may run counter to their strategy, and how this dichotomy may be the shackle holding them back from true market success. Readers will learn how this perspective lifted Parness from homelessness to making millions in both Bull and Bear markets, and will start developing their own market instinct as they refine and tune into their own natural intuition. Everyone's looking for the "ultimate" system, a way to "game the market" and uncover the "secret" to successful investing. Over the years, Parness has observed that the best traders – those who consistently make money – are the ones that use instinct and intuition, as well as strategy. This book shows you how to identify the natural trader within, and use your gut to inform an ever-evolving investment plan. Follow the author's journey from homelessness to millionaire Identify and understand your own strengths and weaknesses Develop your instinct alongside your strategy Take a lesson from traders making consistent money There's no substitute for good strategy, but it's no secret that some strategies seem to be more profitable than others. The Art of Trend Trading helps you find that missing piece and turn it into more consistent investment success.

The Art of Value Investing: How the World's Best Investors Beat the Market (Wiley Finance #531)

by John Heins Whitney Tilson

Says Bill Ackman of Pershing Square Capital Management about The Art of Value Investing: "I learned the investment business largely from the work and thinking of other investors. The Art of Value Investing is a thoughtfully organized compilation of some of the best investment insights I have ever read. Read this book with care. It will be one of the highest-return investments you will ever make." Based on interviews with the world's most-successful value investors, The Art of Value Investing offers a comprehensive set of answers to the questions every equity money manager should have thought through clearly before holding himself or herself out as a worthy steward of other people's money. What market inefficiencies will I try to exploit? How will I generate ideas? What will be my geographic focus? What analytical edge will I hope to have? What valuation methodologies will I use? What time horizon will I typically employ? How many stocks will I own? How specifically will I decide to buy or sell? Will I hedge, and how? How will I keep my emotions from getting the best of me? Who should read The Art of Value Investing? It is as vital a resource for the just starting out investor as for the sophisticated professional one. The former will find a comprehensive guidebook for defining a sound investment strategy from A-to-Z; the latter will find all aspects of his or her existing practice challenged or reconfirmed by the provocative thinking of their most-successful peers. It also is a must read for any investor – institutional or individual – charged with choosing the best managers for the money they are allocating to equities. Choosing the right managers requires knowing all the right questions to ask as well as the answers worthy of respect and attention – both of which are delivered in The Art of Value Investing.

The Art of Value Investing: How the World's Best Investors Beat the Market (Wiley Finance #531)

by John Heins Whitney Tilson

Says Bill Ackman of Pershing Square Capital Management about The Art of Value Investing: "I learned the investment business largely from the work and thinking of other investors. The Art of Value Investing is a thoughtfully organized compilation of some of the best investment insights I have ever read. Read this book with care. It will be one of the highest-return investments you will ever make." Based on interviews with the world's most-successful value investors, The Art of Value Investing offers a comprehensive set of answers to the questions every equity money manager should have thought through clearly before holding himself or herself out as a worthy steward of other people's money. What market inefficiencies will I try to exploit? How will I generate ideas? What will be my geographic focus? What analytical edge will I hope to have? What valuation methodologies will I use? What time horizon will I typically employ? How many stocks will I own? How specifically will I decide to buy or sell? Will I hedge, and how? How will I keep my emotions from getting the best of me? Who should read The Art of Value Investing? It is as vital a resource for the just starting out investor as for the sophisticated professional one. The former will find a comprehensive guidebook for defining a sound investment strategy from A-to-Z; the latter will find all aspects of his or her existing practice challenged or reconfirmed by the provocative thinking of their most-successful peers. It also is a must read for any investor – institutional or individual – charged with choosing the best managers for the money they are allocating to equities. Choosing the right managers requires knowing all the right questions to ask as well as the answers worthy of respect and attention – both of which are delivered in The Art of Value Investing.

The Art of Vulture Investing: Adventures in Distressed Securities Management (Wiley Finance #609)

by George Schultze

A detailed and compelling look at distressed securities investing in today’s market In the corporate world, “vulture” investors in distressed securities serve the same cleanup function as vultures do in the natural world: they deal with failing companies, digest bad debt, and mop up after bankruptcies. Since this market’s structural and legal complexities create greater inefficiencies than in other investment fields, it’s a style of investing that can make money during both booms and busts. While recent economic carnage has made opportunities for vulture investors, more convoluted bankruptcies, conflicts of interest, and even government intervention have made this arena harder to negotiate. Nobody understands this better than author George Schultze, founder of Schultze Asset Management. During his successful career as a vulture investor, he’s learned a number of lessons and developed an investment philosophy that has served him well. Now, in The Art of Vulture Investing, Schultze shares his valuable insights and experiences with you. Engaging and informative, this reliable guide offers a bird’s-eye into the opportunities and risks associated with vulture investing. And while it may not always be pretty, you’ll see exactly why this process is necessary for our economic ecosystem. Throughout this book, Schultze explains the theory and strategy of vulture investing in clear and lively prose, illustrating each concept with examples from his own varied experience that show how the landscape has changed in recent years. Offers valuable information on distressed securities investing since the 2007-2009 financial crisis Examines the opportunities and dilemmas for modern vulture investors Includes in-depth case studies of high-profile bankruptcies, including those of Chrysler Automotive and Tropicana Casinos and Resorts By its very nature, investing in distressed companies can be a complicated and risky business. But once the dust settles, these investments can yield extraordinary profits. The Art of Vulture Investing puts this discipline in perspective and shows you how to excel at this difficult, yet rewarding, endeavor.

The Art of Vulture Investing: Adventures in Distressed Securities Management (Wiley Finance #609)

by George Schultze

A detailed and compelling look at distressed securities investing in today’s market In the corporate world, “vulture” investors in distressed securities serve the same cleanup function as vultures do in the natural world: they deal with failing companies, digest bad debt, and mop up after bankruptcies. Since this market’s structural and legal complexities create greater inefficiencies than in other investment fields, it’s a style of investing that can make money during both booms and busts. While recent economic carnage has made opportunities for vulture investors, more convoluted bankruptcies, conflicts of interest, and even government intervention have made this arena harder to negotiate. Nobody understands this better than author George Schultze, founder of Schultze Asset Management. During his successful career as a vulture investor, he’s learned a number of lessons and developed an investment philosophy that has served him well. Now, in The Art of Vulture Investing, Schultze shares his valuable insights and experiences with you. Engaging and informative, this reliable guide offers a bird’s-eye into the opportunities and risks associated with vulture investing. And while it may not always be pretty, you’ll see exactly why this process is necessary for our economic ecosystem. Throughout this book, Schultze explains the theory and strategy of vulture investing in clear and lively prose, illustrating each concept with examples from his own varied experience that show how the landscape has changed in recent years. Offers valuable information on distressed securities investing since the 2007-2009 financial crisis Examines the opportunities and dilemmas for modern vulture investors Includes in-depth case studies of high-profile bankruptcies, including those of Chrysler Automotive and Tropicana Casinos and Resorts By its very nature, investing in distressed companies can be a complicated and risky business. But once the dust settles, these investments can yield extraordinary profits. The Art of Vulture Investing puts this discipline in perspective and shows you how to excel at this difficult, yet rewarding, endeavor.

The Art of Waking People Up: Cultivating Awareness and Authenticity at Work (J-B Warren Bennis Series)

by Kenneth Cloke Joan Goldsmith

In The Art of Waking People Up authors Kenneth Cloke and Joan Goldsmith draw on more than thirty years of practical experience with hundreds of organizations-- from Fortune 500 companies to government agencies, schools, and nonprofits-- to reveal new ways of giving and receiving feedback that maximize personal and organizational change and foster lifelong learning. They show how organizations can develop the systems, processes, techniques, and relationships that affirm, rather than undermine, the intelligence and humanity of their employees. This important resource is filled with the necessary tools, interventions, and strategies managers can use to encourage their employees to speak, hear, absorb, and use the information they need to improve the way they work.

The Art of War: The Essential Translation Of The Classic Book Of Life (Penguin Modern Classics Ser. #909)

by James Clavell Sun Tzu

Sun Tzu was one of the greatest army generals who ever lived. He wrote The Art of War in the fifth century BC and yet his words are still resoundingly relevant to our modern lives. His writings on aspects of warfare from the laying of plans to the tactics and psychology of manoeuvering an army, to the proper use of spies, resonate for us in today's world of cut-throat, ruthless business. With James Clavell's insightful foreword and notes, this classic is widely seen as a necessity on the bookshelf of military leaders and boardroom executives alike.

The Art of War (Penguin Modern Classics #909)

by Sun Tzu

Regarded as the world's oldest military treatise, this compact volume has instructed officers and tacticians for more than 2,000 years. From its origins in China, The Art of War traveled the world to inform the strategies of Napoleon and World War II generals. More recently, it has taken on a new life as a guide to competing successfully in business, law, and sports.All of The Art of War's concepts retain their value to modern readers, from the prudence of circumventing a strong opponent and taking advantage of a weak one to the wisdom of preparedness and flexibility. Other topics include strategy, tactics, maneuvering, communications, the treatment of soldiers, and the worth of well-trained officers. History enthusiasts, business thought leaders, and anyone intrigued by competition and rivalry will appreciate this elegant edition of the classic work.

The Art of War: The Ancient Classic (Capstone Classics Ser. #2)

by Sun Tzu

The original and bestselling leadership book! Sun Tzu's ideas on survival and success have been read across the world for centuries. Today they can still be applied to business, politics and life. The Art of War demonstrates how to win without conflict. It shows that with enough intelligence and planning, it is possible to conquer with a minimum of force and little destruction. This luxury hardback edition includes an introduction by Tom Butler-Bowdon that draws out lessons for managers and business leaders, and highlights the power of Sun Tzu's thinking in everyday life.

The Art of War: The Ancient Classic (Capstone Classics #2)

by Sun Tzu

The original and bestselling leadership book! Sun Tzu's ideas on survival and success have been read across the world for centuries. Today they can still be applied to business, politics and life. The Art of War demonstrates how to win without conflict. It shows that with enough intelligence and planning, it is possible to conquer with a minimum of force and little destruction. This luxury hardback edition includes an introduction by Tom Butler-Bowdon that draws out lessons for managers and business leaders, and highlights the power of Sun Tzu's thinking in everyday life.

The Art of War: The Essential Translation Of The Classic Book Of Life (Penguin Modern Classics Ser. #909)

by Sun Tzu

‘In peace prepare for war, in war prepare for peace.’ ‘Appear weak when you are strong, and strong when you are weak.’ ‘The supreme art of war is to subdue the enemy without fighting.’ Written 2,500 years ago by the Chinese general Sun Tzu, The Art of War is revered today as the world’s most important commentary on war and peace. A poetic and potent treatise on military strategy, it has established its significance as an invaluable guide to using skill, cunning, tactics and discipline to outwit the opponent – in diplomacy, public administration and corporate leadership. This edition – containing an illuminating foreword by bestselling author Dr Radhakrishnan Pillai that contrasts Sun Tzu’s text with Chanakya’s Arthashastra – is a must-read for all those who want to gain a deeper understanding of strategic decision-making.

The Art of War for Executives: Sun Tzu's Classic Text Interpreted for Today's Business Reader

by Donald G. Krause

For years, business schools and professional consultants have turned to Sun Tzu's 2,500-year-old Chinese text for its invaluable commentary on such topics as leadership, strategy, organisation, competition and cooperation. Now the wisdom of Sun Tzu's The Art of War is made accessible to the modern reader. Not simply a new translation, this is the first book to provide a clear, easy-to-follow interpretation of the classic document. The Art of War for Executives reveals the brilliance of Sun Tzu - and shows how to win on the battlefield of modern business. The tone and insight of the original classic remain, whilst incorperating the ideas of contemporary business philosophers, like Peters, Drucker and Bennis. Here at last is an accessible interpretation of Sun Tzu's The Art of War incorperating modern business lessons to make this classic text relevant and readable for today's executive facing strategic and competitive challenges.

The Art of War for Security Managers: 10 Steps to Enhancing Organizational Effectiveness

by Scott Watson

The classic book The Art of War (or as it is sometimes translated, The Art of Strategy) by Sun Tzu is often used to illustrate principles that can apply to the management of business environments. The Art of War for Security Managers is the first book to apply the time-honored principles of Sun Tzu’s theories of conflict to contemporary organizational security.Corporate leaders have a responsibility to make rational choices that maximize return on investment. The author posits that while conflict is inevitable, it need not be costly. The result is an efficient framework for understanding and dealing with conflict while minimizing costly protracted battles, focusing specifically on the crucial tasks a security manager must carry out in a 21st century organization.* Includes an appendix with job aids the security manager can use in day-to-day workplace situations* Provides readers with a framework for adapting Sun Tzu's theories of conflict within their own organizations* From an author who routinely packs the room at his conference presentations

The Art of War Visualized: The Sun Tzu Classic in Charts and Graphs

by Jessica Hagy

It&’s the perfect meeting of minds. One, a general whose epigrammatic lessons on strategy offer timeless insight and wisdom. And the other, a visual thinker whose succinct diagrams and charts give readers a fresh way of looking at life&’s challenges and opportunities. A Bronze Age/Information Age marriage of Sun Tzu and Jessica Hagy, The Art of War Visualized is an inspired mash-up, a work that completely reenergizes the perennial bestseller and makes it accessible to a new generation of students, entrepreneurs, business leaders, artists, seekers, lovers of games and game theory, and anyone else who knows the value of seeking guidance for the future in the teachings of the past. It&’s as if Sun Tzu got a 21st-century do-over. Author and illustrator of How to Be Interesting, Jessica Hagy is a cutting-edge thinker whose language—comprising circles, arrows, and lines and the well-chosen word or two—makes her an ideal philosopher for our ever-more-visual culture. Her charts and diagrams are deceptively simple, often funny, and always thought-provoking. She knows how to communicate not only ideas but the complex process of thinking itself, complete with its twists and surprises. For The Art of War Visualized, she presents her vision in evocative ink-brush art and bold typography. The result is page after page in which each passage of the complete canonical text (in its best-known Lionel Giles translation) is visually interpreted in a singular diagram, chart, or other illustration—transforming, reenergizing, and making the classic dazzlingly accessible for a new generation of readers.

The Art of Winning: Ten Lessons in Leadership, Purpose and Potential

by Dan Carter

**Instant Sunday Times bestseller**Ten timeless truths on leadership, purpose and potential - from the unique culture of the All Blacks, and the mind of a living legend.You might think success at the highest level insulates you from self-doubt.But nothing could be further from the truth.In this book, I take you inside a journey that has forced me to look inwardly in a way I've never had to before. It's been challenging, frustrating, rewarding and left me full of gratitude. Whether you're a leader on a steep learning curve, a person navigating change in their life or just someone of any age trying to get that little bit better every day, I hope that my experience can spur you on to greater heights.For the first time, sporting legend Dan Carter distils his two decades at the frontiers of high-performance into his 'perfect ten' lessons.You won't find conventional wisdom here, but hard-learned truths, including:- Why great leaders are made, not born, and why they must constantly evolve- How to forge a winning team culture- Why embracing your past can be every bit as important as looking towards your future- Why empowering others leads to the best decisions- Why confidence and self-belief are nothing without humility and a beginner's mindsetHonest, surprising and inspiring, The Art of Winning converts a legendary career into timeless lessons for readers in any walk of life. Step inside the unique culture of the All Blacks - and inside the mind of a legend.

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