- Table View
- List View
New Perspectives on Corpus Translation Studies (New Frontiers in Translation Studies)
by Defeng Li Lily Lim Vincent X. WangThe book features recent attempts to construct corpora for specific purposes – e.g. multifactorial Dutch (parallel), Geasy Easy Language Corpus (intralingual), HK LegCo interpreting corpus – and showcases sophisticated and innovative corpus analysis methods. It proposes new approaches to address classical themes – i.e. translation pedagogy, translation norms and equivalence, principles of translation – and brings interdisciplinary perspectives – e.g. contrastive linguistics, cognition and metaphor studies – to cast new light. It is a timely reference for the researchers as well as postgraduate students who are interested in the applications of corpus technology to solving translation and interpreting problems.
New Perspectives on Gender and Translation: New Voices for Transnational Dialogues (Routledge Advances in Translation and Interpreting Studies)
by Eleonora Federici and José SantaemiliaThis collection expands the body of research on the intersection of gender and translation to highlight perspectives across different countries in Europe, showcasing developments in the field from its origins in the emergence of feminist translation in Quebec over the last thirty years. Building off seminal work on feminist translation by scholars in Canada in the 1980s and 1990s, the book explores the evolution of the discipline in shifting translation practices and research across a range of European countries, with a focus on underrepresented areas such as Malta, Serbia, and Poland. The different chapters examine key developments such as the critical reframing of gender and identity, the viewing of historical translation activity by women through the lens of ideological and political motivations, and the analysis of socio-political contexts where feminist or gender-inspired translation has impacted translators’ practices. The volume looks concurrently at the European context and beyond it, putting the spotlight on new voices in translation and gender research in the region but also encouraging transnational dialogues on key issues in the discipline, pushing the field further into new directions. This book will be of particular interest to scholars in translation studies, gender studies, and European literature.
New Perspectives on Gender and Translation: New Voices for Transnational Dialogues (Routledge Advances in Translation and Interpreting Studies)
by Eleonora Federici José SantaemiliaThis collection expands the body of research on the intersection of gender and translation to highlight perspectives across different countries in Europe, showcasing developments in the field from its origins in the emergence of feminist translation in Quebec over the last thirty years. Building off seminal work on feminist translation by scholars in Canada in the 1980s and 1990s, the book explores the evolution of the discipline in shifting translation practices and research across a range of European countries, with a focus on underrepresented areas such as Malta, Serbia, and Poland. The different chapters examine key developments such as the critical reframing of gender and identity, the viewing of historical translation activity by women through the lens of ideological and political motivations, and the analysis of socio-political contexts where feminist or gender-inspired translation has impacted translators’ practices. The volume looks concurrently at the European context and beyond it, putting the spotlight on new voices in translation and gender research in the region but also encouraging transnational dialogues on key issues in the discipline, pushing the field further into new directions. This book will be of particular interest to scholars in translation studies, gender studies, and European literature.
New Power: Why outsiders are winning, institutions are failing, and how the rest of us can keep up in the age of mass participation
by Jeremy Heimans Henry TimmsFor most of human history the rules of power were clear: power was something to be seized, and then jealously guarded. Under this 'Old Power' we lived in a world of rulers and subjects.Now, we all sense that something has changed. From #MeToo to Harvey Weinstein; Corbyn to Trump; from YouTube sensations to darker phenomena such as the emergence of ISIS – in our new hyper-connected world, ideas and movements can spread and flourish with astonishing force and speed.In New Power, Jeremy Heimans and Henry Timms confront the biggest story of our age and trace how New Power is the key to understanding where we are and will prosper in the 21st Century.Drawing on examples from business, politics, popular culture and social justice, as well as case studies of organisations like LEGO and TED, they explain the forces that are changing the course of our age.In a world increasingly shaped by New Power, this book will show you how to shape your future.
The New Psychology of Language: Cognitive and Functional Approaches To Language Structure, Volume II
by Michael TomaselloFrom the point of view of psychology and cognitive science, much of modern linguistics is too formal and mathematical to be of much use. The newly emerging approaches to language termed, "Functional and Cognitive Linguistics," however, are much less formally oriented. Instead, functional and cognitive approaches to language structure are typically couched in terms already familiar to cognitive scientists: perception, attention, conceptualization, meaning, symbols, categories, schemas, perspectives, discourse context, social interaction, and communicative goals. The account of human linguistic competence emerging from this new paradigm should be extremely useful to scientists studying how human beings (not formal devices) comprehend, produce, and acquire natural languages. The current volume brings together 10 of the most important linguists in cognitive and functional linguistics whose work is often not easily available to those outside the field. In original contributions, each of these scholars focuses on an important aspect of human linguistic competence, with a special eye to readers who are not professional linguists. Of special importance to all of the contributions are the cognitive and social interactional processes that constitute human linguistic communication. The book is of special interest to psychologists, cognitive scientists, psycholinguists, and developmental psycholinguists, in addition to linguists taking a more psychological approach to language.
The New Psychology of Language: Cognitive and Functional Approaches To Language Structure, Volume II (Psychology Press And Routledge Classic Editions Ser.)
by Michael TomaselloFrom the point of view of psychology and cognitive science, much of modern linguistics is too formal and mathematical to be of much use. The newly emerging approaches to language termed, "Functional and Cognitive Linguistics," however, are much less formally oriented. Instead, functional and cognitive approaches to language structure are typically couched in terms already familiar to cognitive scientists: perception, attention, conceptualization, meaning, symbols, categories, schemas, perspectives, discourse context, social interaction, and communicative goals. The account of human linguistic competence emerging from this new paradigm should be extremely useful to scientists studying how human beings (not formal devices) comprehend, produce, and acquire natural languages. The current volume brings together 10 of the most important linguists in cognitive and functional linguistics whose work is often not easily available to those outside the field. In original contributions, each of these scholars focuses on an important aspect of human linguistic competence, with a special eye to readers who are not professional linguists. Of special importance to all of the contributions are the cognitive and social interactional processes that constitute human linguistic communication. The book is of special interest to psychologists, cognitive scientists, psycholinguists, and developmental psycholinguists, in addition to linguists taking a more psychological approach to language.
The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly
by David Meerman ScottThe seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information In the Digital Age, marketing tactics seem to change on a day-to-day basis. As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, the newest online videos, the latest mobile apps, and all the other high-tech influences can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The seventh edition of The New Rules of Marketing and PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate the best kind of attention for your business. An international bestseller with more than 400,000 copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. You will learn the latest approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising! The latest edition of The New Rules of Marketing & PR has been completely revised and updated to present more innovative methods and cutting-edge strategies than ever. The new content shows you how to harness AI and machine learning to automate routine tasks so you can focus on marketing and PR strategy. Your life is already AI-assisted. Your marketing should be too! Still the definitive guide on the future of marketing, this must-have resource will help you: Incorporate the new rules that will keep you ahead of the digital marketing curve Make your marketing and public relations real-time by incorporating techniques like newsjacking to generate instant attention when your audience is eager to hear from you Use web-based communication technologies to their fullest potential Gain valuable insights through compelling case studies and real-world examples Take advantage of marketing opportunities on platforms like Facebook Live and Snapchat The seventh edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes.
The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly
by David Meerman ScottThe seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information In the Digital Age, marketing tactics seem to change on a day-to-day basis. As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, the newest online videos, the latest mobile apps, and all the other high-tech influences can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The seventh edition of The New Rules of Marketing and PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate the best kind of attention for your business. An international bestseller with more than 400,000 copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. You will learn the latest approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising! The latest edition of The New Rules of Marketing & PR has been completely revised and updated to present more innovative methods and cutting-edge strategies than ever. The new content shows you how to harness AI and machine learning to automate routine tasks so you can focus on marketing and PR strategy. Your life is already AI-assisted. Your marketing should be too! Still the definitive guide on the future of marketing, this must-have resource will help you: Incorporate the new rules that will keep you ahead of the digital marketing curve Make your marketing and public relations real-time by incorporating techniques like newsjacking to generate instant attention when your audience is eager to hear from you Use web-based communication technologies to their fullest potential Gain valuable insights through compelling case studies and real-world examples Take advantage of marketing opportunities on platforms like Facebook Live and Snapchat The seventh edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes.
A New Semiotics: An Introductory Guide for Students
by David Sless Ruth ShrenskyA New Semiotics is an introductory guide to the field of semiotics. Assuming no prior knowledge of semiotics, this accessible text takes a fresh look at semiotics and suggests that many of the forebears and many contemporary contributors to semiotics have misconstrued the nature of their work. The authors start off by asking ‘What is semiotics?’ and go on to outline a journey towards a new semiotics. It offers a clearer way forward out of the prison of complexity invented by the fathers of contemporary semiotics—Peirce and Saussure. Each chapter ends with a summary, exercises and discussion points for students, and further reading. This is the ideal text for introductory courses in semiotics within linguistics, communication studies, visual arts and related areas.
A New Semiotics: An Introductory Guide for Students
by David Sless Ruth ShrenskyA New Semiotics is an introductory guide to the field of semiotics. Assuming no prior knowledge of semiotics, this accessible text takes a fresh look at semiotics and suggests that many of the forebears and many contemporary contributors to semiotics have misconstrued the nature of their work. The authors start off by asking ‘What is semiotics?’ and go on to outline a journey towards a new semiotics. It offers a clearer way forward out of the prison of complexity invented by the fathers of contemporary semiotics—Peirce and Saussure. Each chapter ends with a summary, exercises and discussion points for students, and further reading. This is the ideal text for introductory courses in semiotics within linguistics, communication studies, visual arts and related areas.
The New Strategic Landscape: Innovative Perspectives on Strategy (Cass Business Press)
by Julie VerityThe business challenges of organizations are increasingly complex; strategists need a rich choice of approaches in order to respond. Too few strategy models challenge the dominate paradigm of rational analysis, choice maximisation and planned implementation. This rich collection from an eclectic group of strategists provides alternatives.
New Strategies for Reputation Management: Gaining Control of Issues, Crises & Corporate Social Responsibility
by Andrew GriffinOnly 31% of people trust business leaders to tell the truth according to a survey conducted by the Institute of Business Ethics. A damaged reputation can have severe knock-on effects on the bottom line, and most corporates value their reputations accordingly. New Strategies For Reputation Management shows you how to take the initiative and ensure your company's reputation can withstand the major crises and unforeseen events which may try to engulf it. Author Andrew Griffin shows that standard thinking on reputation management is often inadequate for today's information age. With international case studies and hundreds of examples drawn from the author's extensive experience in the field, New Strategies For Reputation Management will demonstrate how you can deal effectively with unexpected crises, and what strategies you should be implementing to build your company's good reputation at other times.
New Strategies for Reputation Management: Gaining Control of Issues, Crises & Corporate Social Responsibility
by Andrew GriffinOnly 31% of people trust business leaders to tell the truth according to a survey conducted by the Institute of Business Ethics. A damaged reputation can have severe knock-on effects on the bottom line, and most corporates value their reputations accordingly. New Strategies For Reputation Management shows you how to take the initiative and ensure your company's reputation can withstand the major crises and unforeseen events which may try to engulf it. Author Andrew Griffin shows that standard thinking on reputation management is often inadequate for today's information age. With international case studies and hundreds of examples drawn from the author's extensive experience in the field, New Strategies For Reputation Management will demonstrate how you can deal effectively with unexpected crises, and what strategies you should be implementing to build your company's good reputation at other times.
New Subediting: For Quark Users
by F W HodgsonNew Subediting gives a detailed account of modern editing and production techniques. Its aim is both to help the young subeditor and to spell out to the newcomer to newspaper journalism what happens between the writing of news stories and features and their appearance in the newspaper when it comes off the press. In this age of technological change the quality of the subbing has never been more important to a successful newspaper. The careful use of typography, pictures, graphics and compelling headlines and the skillful handling of text coupled with good page planning, all help to give character,style and readability.This book examines, and draws lessons from, work in contemporary newspapers in editing and presentation; it defines the varied techniques of copytasting, of editing news stories and features, of styles of headline writing and the use of typography to guide and draw the attention of the reader. It takes into account developments in the use of English as a vehicle of mass communication in two important chapters on structure and word use; and it shows how to get the best out of the electronic tools now available to subeditors.It also reminds journalisis that, however advanced the tools, a newspaper is only as good as the creative skills of those that write, edit and put it together.
New Subediting: For Quark Users
by F W HodgsonNew Subediting gives a detailed account of modern editing and production techniques. Its aim is both to help the young subeditor and to spell out to the newcomer to newspaper journalism what happens between the writing of news stories and features and their appearance in the newspaper when it comes off the press. In this age of technological change the quality of the subbing has never been more important to a successful newspaper. The careful use of typography, pictures, graphics and compelling headlines and the skillful handling of text coupled with good page planning, all help to give character,style and readability.This book examines, and draws lessons from, work in contemporary newspapers in editing and presentation; it defines the varied techniques of copytasting, of editing news stories and features, of styles of headline writing and the use of typography to guide and draw the attention of the reader. It takes into account developments in the use of English as a vehicle of mass communication in two important chapters on structure and word use; and it shows how to get the best out of the electronic tools now available to subeditors.It also reminds journalisis that, however advanced the tools, a newspaper is only as good as the creative skills of those that write, edit and put it together.
New Technologies and Civic Engagement: New Agendas in Communication (New Agendas in Communication Series)
by Homero Gil de Zuniga NavajasThis volume contributes to the extant and prolific New Agendas in Communication Series from one of the most salient perspectives within the field of Communication: New Technologies and Civic Engagement. The impact of the Internet and other technological advances are constantly referred to at most junctures of today's Communication research agendas. The area of Political Communication is not immune to this trend. The effects of the Internet and digital media on today's political landscape, with a particular emphasis on enhancing individuals’ civic duties and engagement levels, are theme of concern at many of the most renowned journals in Communication and Political Science disciplines. First, this book pays attention to the overall impact of the Internet and people's use of digital media and new technologies to analyze civic life at large, reconceptualizing what citizenship is today. Secondly, and more specifically, participants shed light over the intersection of a number of current new agendas of research in regards to some of the most rapidly growing technological advances (i.e., new publics and citizenship), and the emergence of sprouting structures of citizenship. The volume shows the implications that new technological advances carry with respect the possibilities, patterns and mechanisms for citizen communication, citizen deliberation, public sphere and civic engagement.
New Technologies and Civic Engagement: New Agendas in Communication (New Agendas in Communication Series)
by Homero Gil de Zuniga NavajasThis volume contributes to the extant and prolific New Agendas in Communication Series from one of the most salient perspectives within the field of Communication: New Technologies and Civic Engagement. The impact of the Internet and other technological advances are constantly referred to at most junctures of today's Communication research agendas. The area of Political Communication is not immune to this trend. The effects of the Internet and digital media on today's political landscape, with a particular emphasis on enhancing individuals’ civic duties and engagement levels, are theme of concern at many of the most renowned journals in Communication and Political Science disciplines. First, this book pays attention to the overall impact of the Internet and people's use of digital media and new technologies to analyze civic life at large, reconceptualizing what citizenship is today. Secondly, and more specifically, participants shed light over the intersection of a number of current new agendas of research in regards to some of the most rapidly growing technological advances (i.e., new publics and citizenship), and the emergence of sprouting structures of citizenship. The volume shows the implications that new technological advances carry with respect the possibilities, patterns and mechanisms for citizen communication, citizen deliberation, public sphere and civic engagement.
New Technologies, Mobility and Security
by Houda Labiod Mohamad BadraNTMS’2007 was the first IFIP International Conference on New Technologies, Mobility and Security that was held from May 2 to May 4, 2007 in Paris, France. It was aimed at fostering advances in the areas such as New Technologies, Wireless Networks, Mobile Computing, Ad hoc and Ambient Networks, QoS, Network Security and E-commerce. It provided a dynamic forum for researchers, students and professionals to present their research and development in these areas.
New Telecom Networks: Enterprises and Security
by Daniel BattuNowadays, the Internet has become an irreplaceable tool, feeding us information about new innovations and the evolution of the markets relating to all human activities. What the Internet lacks, though, is a guiding narrative thread, which is crucial to understand the evolution from old technologies into the technologies available today, and to benefit from the commentary which could elucidate that process of evolution. In spite of its inherent richness, no encyclopedia can constitute the one and only referential information source. The actors involved also have the right to be heard: all those who have devoted their working lives to the collective effort of edifying networks can, of course, present their personal views about the evolution of the world of telecommunications, and thus provide invaluable testimony to companies in this area who can make use of it. It is that approach which is adopted in this book. Whilst the primary objective of this book is to encourage SMEs to use digital technologies, and help them to organize with that goal in mind, it has proved necessary to describe the transformations currently under way in the field of networks, and to outline the efforts to obtain a competitive edge in terms of clerical applications, compare the various techniques that are available for high data rate communications, and touch upon the advent of the “Internet of Things”, cloud computing and various new multimedia technologies. All in all, this book should help companies – particularly SMEs – to garner overall information about the current movement in the area of networking, and assist them in putting in place and managing their own communications systems.
New Telecom Networks: Enterprises and Security
by Daniel BattuNowadays, the Internet has become an irreplaceable tool, feeding us information about new innovations and the evolution of the markets relating to all human activities. What the Internet lacks, though, is a guiding narrative thread, which is crucial to understand the evolution from old technologies into the technologies available today, and to benefit from the commentary which could elucidate that process of evolution. In spite of its inherent richness, no encyclopedia can constitute the one and only referential information source. The actors involved also have the right to be heard: all those who have devoted their working lives to the collective effort of edifying networks can, of course, present their personal views about the evolution of the world of telecommunications, and thus provide invaluable testimony to companies in this area who can make use of it. It is that approach which is adopted in this book. Whilst the primary objective of this book is to encourage SMEs to use digital technologies, and help them to organize with that goal in mind, it has proved necessary to describe the transformations currently under way in the field of networks, and to outline the efforts to obtain a competitive edge in terms of clerical applications, compare the various techniques that are available for high data rate communications, and touch upon the advent of the “Internet of Things”, cloud computing and various new multimedia technologies. All in all, this book should help companies – particularly SMEs – to garner overall information about the current movement in the area of networking, and assist them in putting in place and managing their own communications systems.
New Trends in Earth-Science Outreach and Engagement: The Nature of Communication (Advances in Natural and Technological Hazards Research #38)
by Jeanette L. Drake Yekaterina Y. Kontar Gwynne S. RifePerhaps just as perplexing as the biggest issues at the core of Earth science is the nature of communicating about nature itself. New Trends in Earth-Science Outreach and Engagement: The Nature of Communication examines the processes of communication necessary in bridging the chasm between climate change and natural hazard knowledge and public opinion and policy. At this junction of science and society, 17 chapters take a proactive and prescriptive approach to communicating with the public, the media, and policy makers about the importance of Earth science in everyday life.Book chapters come from some 40 authors who are geophysical scientists, social scientists, educators, scholars, and professionals in the field. Bringing diverse perspectives, these authors hail from universities, and research institutes, government agencies, non-profit associations, and corporations. They represent multiple disciplines, including geosciences, education, climate science education, environmental communication, and public policy. They come from across the United States and around the world. Arranged into five sections, the book looks at geosciences communication in terms of:1) Education2) Risk management3) Public discourse4) Engaging the public5) New media From case studies and best practices to field work and innovations, experts deliver pragmatic solutions and delve into significant theories, including diffusion, argumentation, and constructivism, to name a few. Intended for environmental professionals, researchers, and educators in the geophysical and social sciences, the book emphasizes communication principles and practices within an up-to-the-minute context of new environmental issues, new technologies, and a new focus on resiliency.
New Trends in Optical Network Design and Modeling: IFIP TC6 Fourth Working Conference on Optical Network Design and Modeling February 7–8, 2000, Athens, Greece (IFIP Advances in Information and Communication Technology #62)
by Alexandros A. StavdasOptical network design and modeling is an essential issue for planning and operating networks for the next century. The main issues in optical networking are being widely investigated, not only for WDM networks but also for optical TDM and optical packet switching. This book contributes to further progress in optical network architectures, design, operation and management and covers the following topics in detail: Optical switching and Teabit networking; Future OTDM and packet switched networks; WDM ring networks; Optical interworking and `packets over wavelength'; Hybrid and switchless networks; Medium access protocols for optical LANs and MANs. This book contains the selected proceedings of the Fourth International Working Conference on Optical Network Design and Modeling, which was sponsored by the International Federation for Information Processing (IFIP), and held in February 2000, in Athens, Greece. This valuable new book will be essential reading for academic researchers and practitioners working in computer science, electrical engineering, and communications.
New Trends in Optical Soliton Transmission Systems: Proceedings of the Symposium held in Kyoto, Japan, 18–21 November 1997 (Solid-State Science and Technology Library #5)
by Akira HasegawaThis book summarizes the proceedings of the invited talks presented at the International Symposium on New Trends in Optical Soliton Transmission Systems held in Kyoto during November 18 - 21, 1997. As a result of worldwide demand for ultra high bitrate transmissions and increased scientific interest from the soliton community, research on optical solitons in fibres has made remarkable progress in recent years. In view of these trends, the Research Group for Optical Soliton Communications (ROSC), chaired by Akira Hasegawa, was established in Japan in April 1995 to promote collaboration and information exchange among communication service companies, industries and academic circles in the theory and application of optical solitons. This symposium was organized as a part of the ROSC activities. As with the 1 st ROSC symposium, this symposium attracted enthusiastic response from worldwide researchers involved in the subject of soliton based communications and intensive discussions were held throughout the symposium. Particular emphases were made to dispersion managements of soliton transmission. I would like to note that in the }'t symposium the (adiabatic) dispersion managements just began to appear in reducing radiation at amplifiers and reducing collision effects in WDM system. These have become standard this time, but in addition new, non-adiabatic dispersion managements have been introduced independently by various scientists all over the world.
The New Workforce Challenge: How Today's Leading Companies Are Adapting For the Future
by A. HatumFew books go into enough depth to really understand the differences between the future generations of professionals to come and the ones that have gone before. This innovative book examines how new generations of the workplace and workforce will be shaped in the future and shows organizations the ways in which they will have to adapt to succeed.
The New World of Transitioned Media: Digital Realignment and Industry Transformation (The Economics of Information, Communication, and Entertainment)
by Gali EinavThe media industry is undergoing an accelerated pace of change, driven in large part by the proliferation of digital platforms. In many cases, the speed of adoption has exceeded our ability to process the impact of these changes on individuals and society at large. This book provides a “behind-the-scenes” look at the media industry’s transition into the digital era and examines its impact on marketing, advertising, innovation and other economic and social activities.The impact of digital technologies on traditional media sectors, such as advertising, video games, film and television is well-documented. Less understood is its effect on our perceptions, thought processes and inter-personal relationships. Social media, for example, represents a fundamental change in the ways we interact with media, communicate with each other and even present ourselves to the world. This has shaped the way we communicate with institutions and brands.Similar to the first “Transitioned Media” book, Transitioned Media: A Turning Point into the Digital Realm, this book combines media industry leaders and academics to explore various transformative trends and issues. Themes include measuring cross-platform behaviour, artificial intelligence in journalism, the evolution of video games, digital media and physical space, the mobile use trends, social media and the corporate world, the changes in the television and newspaper business and the evolving relationship between advertisers and target audiences. The varied backgrounds of contributors and array of topics make for a unique and insightful point of view.