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A Behavior Analytical Perspective on the Relationship of Context Structure and Energy Using Flexibility in Problems of Supply and Demand Mismatch
by Farina WilleEnabling an integration of large amounts of variable renewable energy (VRE) into an energy system is an important contribution to reduce part of its associated carbon dioxide emissions. A resulting challenge from integrating VRE is an increase in mismatch between supply and demand which could be reduced by increasing demand side flexibility in the residential sector by shifting energy using behavior. This thesis offers a theoretical and empirical analysis of energy using flexibility based on behavior analysis principles to relate what it can mean to account for a human dimension in an electrical energy system. To characterize degrees of freedom in allocating behavior and options for flexibility of energy using behavior, variability of behavioral patterns in terms of homogeneity between individuals is analyzed. Notably, even in times for which one could principally expect more variability between behavioral patterns such as in the afternoon and evening, one finds that behavioral activities are pre-structured, clearly limiting the possibilities for shifting energy using behavior. The behavior analytical perspective highlights the importance of addressing context structure and associated behavioral effort for shifting behavior, when addressing the challenge of mitigating the mismatch problem for a more sustainable energy system.
Behavior and Its Causes: Philosophical Foundations of Operant Psychology (Studies in Cognitive Systems #16)
by T.L. SmithThis series will include monographs and collections of studies devoted to the investigation and exploration of knowledge, information, and data-processing systems of all kinds, no matter whether human, (other) animal, or machine. Its scope is intended to span the full range of interests from classical problems in the philosophy of mind and philosophical psychology through issues in cognitive psychology and sociobiology (concerning the mental capabilities of other species) to ideas related to artificial intelligence and computer science. While primary emphasis will be placed upon theoretical, conceptual, and epistemological aspects of these problems and domains, empirical, experimental, and methodological studies will also appear from time to time. While most philosophers and psychologists tend to believe that the rise of cognitive psychology has occurred concomitant with the decline of operant psychology, Terry L. Smith contends that nothing could be further from the truth. He maintains that operant psychology has discovered (and continues to discover) reasonably well-confirmed causal principles of intentional behavior, which go beyond what cognitive psychology can provide, while cognitive psychology, in tum, has the potential to supply analyses (and explanations) that account for them. Smith thus advances a surprising but nonetheless illuminating perspective for appreciating the place of operant conditioning within the discipline of psychology in this rich and fascinating work. J. H. F.
Behavior and the Natural Environment (Human Behavior and Environment #6)
by Irwin Altman and Joachim F. WohlwillThe theme of the present volume concerns people' s response to the natural environment, considered at scales varying from that of a house hold plant to that of vast wilderness areas. Our decision to focus on this particular segment of the physical environment was prompted in part by the intrinsic interest in this subject on the part of a diverse group of sodal scientists and professionals-and of laypersons, for that matter and in part by the relative neglect of this topic in standard treatments of the environment-behavior field. It also serves to bring out once again the interdisdplinary nature of that field, and we are pleased to have been able to inc1ude representatives from geography, sodology, soda! ecology, and natural recreation among our contributors. We believe that this volume will serve a useful purpose in helping to integrate the find ings and concepts in this presently somewhat fragmented field, scat tered as they are over a very diverse array of publications representing a similarly varied group of spedalties. It is hoped that the result will be to stimulate future development of this area and to add a measure of in creased coherence to it. Volume 7 of our series will be devoted to the theme of elderly people and the environment, with M. Powell Lawton joining us as guest co-editor. The titles of the papers comprising Volume 7 are shown on page v. Irwin Altman J oachim F. Wohlwill ix Contents Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Behavior, Health, and Environmental Stress
by Sheldon Cohen Gary W. Evans Daniel Stokols David S. KrantzEight years ago, four psychologists with varying backgrounds but a common in terest in the impact of environmental stress on behavior and health met to plan a study of the effects of aircraft noise on children. The impetus for the study was an article in the Los Angeles Times about architectural interventions that were planned for several noise-impacted schools under the air corridor of Los Angeles Interna tional Airport. These interventions created an opportunity to study the same chil dren during noise exposure and then later after the exposure had been attenuated. The study was designed to test the generality of several noise effects that had been well established in laboratory experimental studies. It focused on three areas: the relationship between noise and personal control, noise and attention, and noise and cardiovascular response. Two years later, a second study, designed to replicate and extend findings from the first, was conducted.
Behavior in Foreign Languages: Experimental Evidence on Creativity, Cooperation, and Culture-Related Effects (Innovation und Entrepreneurship)
by Stefan NothelferWorking and interacting in foreign languages is widespread. While the relationship between language and behavior has been discussed for many years, empirical evidence for behavioral effects of foreign language use is surprisingly scarce. Stefan Nothelfer has conducted a series of laboratory studies to investigate and disentangle effects of language and culture on creativity and cooperation, important behavioral foundations of innovation. He draws insights from a large cross-country dataset with pairings between three languages, using a custom-built mobile laboratory. The author’s findings challenge theories of linguistic relativity, foreign language effects, and cultural accommodation, and enrich the empirical basis for fundamental research on language and behavior.
Behavior Modification: What It Is and How To Do It
by Garry Martin Joseph J. PearBehavior Modification,10/e assumes no specific prior knowledge about psychology or behavior modification on the part of the reader. The authors begin with basic principles and procedures of behavior modification and then provide readers with how-to-skills such as observing and recording. Next, the authors provide advanced discussion and references to acquaint readers with some of the empirical and theoretical underpinnings of the field. Readers will emerge with a thorough understanding of behavior modification in a wide variety of populations and settings.
Behavior Modification: What It Is and How To Do It
by Garry Martin Joseph J. PearBehavior Modification,10/e assumes no specific prior knowledge about psychology or behavior modification on the part of the reader. The authors begin with basic principles and procedures of behavior modification and then provide readers with how-to-skills such as observing and recording. Next, the authors provide advanced discussion and references to acquaint readers with some of the empirical and theoretical underpinnings of the field. Readers will emerge with a thorough understanding of behavior modification in a wide variety of populations and settings.
Behavior Modification: What It Is and How To Do It
by Garry Martin Joseph J. PearBehavior Modification: What It Is and How to Do It is a comprehensive, practical presentation of the principles of behavior modification and guidelines for their application. Appropriate for university students and for the general reader, it teaches forms of behavior modification ranging from helping children learn necessary life skills to training pets, to solving personal behavior problems. It teaches practical "how-to" skills, including: discerning long-term effects; designing, implementing, and evaluating behavioral programs; interpreting behavioral episodes; observing and recording behaviors; and recognizing instances of reinforcement, extinction, and punishment. Behavior Modification is ideal for courses in Behavior Modification, Applied Behavior Analysis, Behavior Therapy, the Psychology of Learning, and related areas; and for students and practitioners of various helping professions (such as clinical psychology, counselling, education, medicine, nursing, occupational therapy, physiotherapy, psychiatric nursing, psychiatry, social work, speech therapy, and sport psychology) who are concerned directly with enhancing various forms of behavior development. The material is presented in an interesting, readable format that assumes no prior knowledge of behavior modification or psychology. Specific cases and examples clarify issues and make the principles real. Guidelines throughout provide a ready source to use as a reference in applying the principles.Online resources, including an instructor’s manual, are available at www.routledge.com/9780815366546.
Behavior Modification: What It Is and How To Do It
by Garry Martin Joseph J. PearBehavior Modification: What It Is and How to Do It is a comprehensive, practical presentation of the principles of behavior modification and guidelines for their application. Appropriate for university students and for the general reader, it teaches forms of behavior modification ranging from helping children learn necessary life skills to training pets, to solving personal behavior problems. It teaches practical "how-to" skills, including: discerning long-term effects; designing, implementing, and evaluating behavioral programs; interpreting behavioral episodes; observing and recording behaviors; and recognizing instances of reinforcement, extinction, and punishment. Behavior Modification is ideal for courses in Behavior Modification, Applied Behavior Analysis, Behavior Therapy, the Psychology of Learning, and related areas; and for students and practitioners of various helping professions (such as clinical psychology, counselling, education, medicine, nursing, occupational therapy, physiotherapy, psychiatric nursing, psychiatry, social work, speech therapy, and sport psychology) who are concerned directly with enhancing various forms of behavior development. The material is presented in an interesting, readable format that assumes no prior knowledge of behavior modification or psychology. Specific cases and examples clarify issues and make the principles real. Guidelines throughout provide a ready source to use as a reference in applying the principles.Online resources, including an instructor’s manual, are available at www.routledge.com/9780815366546.
Behavior Modification: What It Is and How To Do It
by Garry Martin Joseph J. PearBehavior Modification is a comprehensive, practical presentation of the principles of behavior modification and guidelines for their application. It introduces forms of behavior modification ranging from helping children learn necessary life skills, to training pets, to solving personal behavior problems. It teaches practical “how-to” skills, including discerning long-term effects; designing, implementing, and evaluating behavioral programs; interpreting behavioral episodes; observing and recording behaviors; and recognizing instances of reinforcement, extinction, and punishment. The material is presented in an engaging, readable format that assumes no prior knowledge of behavior modification or psychology. Specific cases and examples clarify issues and make the principles real. Guidelines throughout provide a ready source to use as a reference in applying the principles. Questions for Learning, an average of 25 per chapter, are included to support students in checking their knowledge of the material when preparing for tests and exams. Application Exercises are also included in most chapters to assist students in the development of the practical skills they will need to complete behavior modification projects effectively. Behavior Modification is ideal for courses in Behavior Modification, Applied Behavior Analysis, Behavior Therapy, the Psychology of Learning, and related areas; and for students and practitioners of various helping professions—such as clinical psychology, counselling, education, medicine, nursing, occupational therapy, physiotherapy, psychiatric nursing, psychiatry, social work, speech therapy, and sport psychology—who are concerned directly with enhancing various forms of behavior development.
Behavior Modification: What It Is and How To Do It
by Garry Martin Joseph J. PearBehavior Modification is a comprehensive, practical presentation of the principles of behavior modification and guidelines for their application. It introduces forms of behavior modification ranging from helping children learn necessary life skills, to training pets, to solving personal behavior problems. It teaches practical “how-to” skills, including discerning long-term effects; designing, implementing, and evaluating behavioral programs; interpreting behavioral episodes; observing and recording behaviors; and recognizing instances of reinforcement, extinction, and punishment. The material is presented in an engaging, readable format that assumes no prior knowledge of behavior modification or psychology. Specific cases and examples clarify issues and make the principles real. Guidelines throughout provide a ready source to use as a reference in applying the principles. Questions for Learning, an average of 25 per chapter, are included to support students in checking their knowledge of the material when preparing for tests and exams. Application Exercises are also included in most chapters to assist students in the development of the practical skills they will need to complete behavior modification projects effectively. Behavior Modification is ideal for courses in Behavior Modification, Applied Behavior Analysis, Behavior Therapy, the Psychology of Learning, and related areas; and for students and practitioners of various helping professions—such as clinical psychology, counselling, education, medicine, nursing, occupational therapy, physiotherapy, psychiatric nursing, psychiatry, social work, speech therapy, and sport psychology—who are concerned directly with enhancing various forms of behavior development.
Behavior Modification in Mental Retardation: The Education and Rehabilitation of the Mentally Retarded Adolescent and Adult
by William GardnerIn this important book, one of the most exciting and promising developments in clinical psychology-behavior modification is applied to the treatment of the mentally retarded, particularly those whose behavior poses difficult problems for institutions. Professor Gardner presents an easily intelligible yet detailed account of the concepts and practices of behavior modification and the underlying learning systems, with numerous clinical illustrations of applying specific techniques to various educational and rehabilitation problems. A thorough discussion of the inadequacies of the psychological evaluation systems normally used in education and rehabilitation is offered, along with an alternative behavior analysis approach that provides a method of translating evaluation data into treatment practices. In explaining behavior analysis, the author takes into account the limited behavioral repertoire of the retarded and environmental deficits. Individual chapters on respondent, operant, and observational learning, and a detailed discussion of a functional analysis approach to evaluation, are included. Proven behavior modification strategies are presented along with a review of related research and clinical studies. The book closes with a detailed description of a research program for the design and testing of sheltered workshop systems for the retarded and emotionally disturbed. The positive approach inherent in the belief that behavior is modifiable-even in the severely limited retarded-is in marked contrast to the pessimism of other systems of therapy, education, and training. Also, the author has concentrated throughout on making the book understandable to clinicians and students with no previous knowledge of behavior modification. Besides serving as a valuable handbook for all treatment personnel, the book can also be used as a basic text for various courses dealing with mental retardation.
Behavior Modification in Mental Retardation: The Education and Rehabilitation of the Mentally Retarded Adolescent and Adult
by William GardnerIn this important book, one of the most exciting and promising developments in clinical psychology-behavior modification is applied to the treatment of the mentally retarded, particularly those whose behavior poses difficult problems for institutions. Professor Gardner presents an easily intelligible yet detailed account of the concepts and practices of behavior modification and the underlying learning systems, with numerous clinical illustrations of applying specific techniques to various educational and rehabilitation problems. A thorough discussion of the inadequacies of the psychological evaluation systems normally used in education and rehabilitation is offered, along with an alternative behavior analysis approach that provides a method of translating evaluation data into treatment practices. In explaining behavior analysis, the author takes into account the limited behavioral repertoire of the retarded and environmental deficits. Individual chapters on respondent, operant, and observational learning, and a detailed discussion of a functional analysis approach to evaluation, are included. Proven behavior modification strategies are presented along with a review of related research and clinical studies. The book closes with a detailed description of a research program for the design and testing of sheltered workshop systems for the retarded and emotionally disturbed. The positive approach inherent in the belief that behavior is modifiable-even in the severely limited retarded-is in marked contrast to the pessimism of other systems of therapy, education, and training. Also, the author has concentrated throughout on making the book understandable to clinicians and students with no previous knowledge of behavior modification. Besides serving as a valuable handbook for all treatment personnel, the book can also be used as a basic text for various courses dealing with mental retardation.
The Behavior of Social Justice: Applying Behavior Analysis to Understand and Challenge Injustice
by Natalie Parks Francesca Barbieri Ryan Sain Shawn Thomas Capell Beverly KirbyThis seminal work utilizes the principles of applied behavior analysis (ABA) to understand people’s actions. It provides a framework for the study of social injustices that moves beyond just condemning others for their oppressive behaviors, outlining solutions that help work towards a more socially just society.Divided across three main sections, the book outlines the basic principles of applied behavior analysis, considers key tenets of social justice work, and examines how social justice work can be carried out on an individual and a wider institutional level. The first section focuses on the principles of behavior and how it expounds on the causes, reasons, and purposes behind one’s actions. The subsequent sections pay particular attention to how prejudice, stereotypes, and bias play out in society, and how prejudices and biases make us more likely to participate in social injustices. The third section provides a behavioral description of various -isms and discusses the difference between -isms and individual behaviors, before exploring common -isms. The book concludes with an analysis of the reasons behind their persistence, followed by solutions that can be embraced by people.Packed with case studies and reflective questions, The Behavior of Social Justice is an essential reading for students and scholars of behavioral sciences, psychology, sociology and education, as well as academics and researchers interested in the study of social justice.
The Behavior of Social Justice: Applying Behavior Analysis to Understand and Challenge Injustice
by Natalie Parks Francesca Barbieri Ryan Sain Shawn Thomas Capell Beverly KirbyThis seminal work utilizes the principles of applied behavior analysis (ABA) to understand people’s actions. It provides a framework for the study of social injustices that moves beyond just condemning others for their oppressive behaviors, outlining solutions that help work towards a more socially just society.Divided across three main sections, the book outlines the basic principles of applied behavior analysis, considers key tenets of social justice work, and examines how social justice work can be carried out on an individual and a wider institutional level. The first section focuses on the principles of behavior and how it expounds on the causes, reasons, and purposes behind one’s actions. The subsequent sections pay particular attention to how prejudice, stereotypes, and bias play out in society, and how prejudices and biases make us more likely to participate in social injustices. The third section provides a behavioral description of various -isms and discusses the difference between -isms and individual behaviors, before exploring common -isms. The book concludes with an analysis of the reasons behind their persistence, followed by solutions that can be embraced by people.Packed with case studies and reflective questions, The Behavior of Social Justice is an essential reading for students and scholars of behavioral sciences, psychology, sociology and education, as well as academics and researchers interested in the study of social justice.
Behavioral and Mental Health Care Policy and Practice: A Biopsychosocial Perspective
by Cynthia Moniz Stephen GorinCynthia Moniz and Stephen Gorin’s Behavioral and Mental Health Care Policy and Practice: A Biopyschosocial Perspective is a new mental health policy textbook that offers students a model for understanding policy in a framework that addresses policy practice. Edited to read like a textbook, each chapter is written by experts on an aspect of mental health policy. The book contains two parts: Part I chronicles and analyzes the evolution of mental health policy; Part II analyzes current policy and teaches students to engage in policy practice issues in different settings and with diverse populations.
Behavioral and Mental Health Care Policy and Practice: A Biopsychosocial Perspective
by Cynthia Moniz Stephen GorinCynthia Moniz and Stephen Gorin’s Behavioral and Mental Health Care Policy and Practice: A Biopyschosocial Perspective is a new mental health policy textbook that offers students a model for understanding policy in a framework that addresses policy practice. Edited to read like a textbook, each chapter is written by experts on an aspect of mental health policy. The book contains two parts: Part I chronicles and analyzes the evolution of mental health policy; Part II analyzes current policy and teaches students to engage in policy practice issues in different settings and with diverse populations.
A Behavioral Approach to Asset Pricing (Academic Press Advanced Finance)
by Hersh ShefrinBehavioral finance is the study of how psychology affects financial decision making and financial markets. It is increasingly becoming the common way of understanding investor behavior and stock market activity. Incorporating the latest research and theory, Shefrin offers both a strong theory and efficient empirical tools that address derivatives, fixed income securities, mean-variance efficient portfolios, and the market portfolio. The book provides a series of examples to illustrate the theory.The second edition continues the tradition of the first edition by being the one and only book to focus completely on how behavioral finance principles affect asset pricing, now with its theory deepened and enriched by a plethora of research since the first edition
Behavioral Approaches to Community Psychology: Pergamon General Psychology Series
by Michael T. Nietzel Richard A. Winett Marian L. MacDonaldBehavioral Approaches to Community Psychology reviews and evaluates the extension of social learning procedures to various demanding community problems. This book presents the applications of the behavioral paradigm for various social problems, including alcoholism, adult offenders, aging, unemployment, drug addiction, juvenile delinquency, environmental protection, psychiatric residence, and problems of the schools. Organized into 12 chapters, this book begins with an overview of the development and patterning of human behavior. This text then examines various research conducted in schools concerning behavioral approaches to educational problems. Other chapters consider the increasing concern and debate for the problems of crime and delinquency. This book discusses as well the concern of the society about opiate drug addiction and abuse. The final chapter deals with the strengthened relation between behaviorists and community psychologists. This book is a valuable resource for social psychologists and graduate students. Applied researchers and practitioners in community health settings will also find this book useful.
Behavioral Business Ethics: Shaping an Emerging Field (Organization and Management Series)
by David De Cremer Ann E. TenbrunselThis book takes a look at how and why individuals display unethical behavior. It emphasizes the actual behavior of individuals rather than the specific business practices. It draws from work on psychology which is the scientific study of human behavior and thought processes. As Max Bazerman said, "efforts to improve ethical decision making are better aimed at understanding our psychological tendencies."
Behavioral Business Ethics: Shaping an Emerging Field (Organization and Management Series)
by David De Cremer Ann E. TenbrunselThis book takes a look at how and why individuals display unethical behavior. It emphasizes the actual behavior of individuals rather than the specific business practices. It draws from work on psychology which is the scientific study of human behavior and thought processes. As Max Bazerman said, "efforts to improve ethical decision making are better aimed at understanding our psychological tendencies."
Behavioral Cybersecurity: Applications of Personality Psychology and Computer Science
by Wayne Patterson Cynthia E. Winston-ProctorSince the introduction and proliferation of the Internet, problems involved with maintaining cybersecurity has grown exponentially, and have evolved into many forms of exploitation. Yet, Cybersecurity has had far too little study and research. Virtually all of the Research that has taken place in cybersecurity over many years, has been done by those with computer science, electrical engineering, and mathematics backgrounds. However, many cybersecurity researchers have come to realize that to gain a full understanding of how to protect a cyber environment requires not only the knowledge of those researchers in computer science, engineering and mathematics, but those who have a deeper understanding of human behavior: researchers with expertise in the various branches of behavioral science, such as psychology, behavioral economics, and other aspects of brain science. The authors, one a computer scientist and the other a psychologist, have attempted over the past several years to understand the contributions that each approach to cybersecurity problems can benefit from this integrated approach that we have tended to call "behavioral cybersecurity." The authors believe that the research and curriculum approaches developed from this integrated approach provide a first book with this approach to cybersecurity. This book incorporates traditional technical computational and analytic approaches to cybersecurity, and also psychological and human factors approaches, as well. Features Discusses profiling approaches and risk management Includes case studies of major cybersecurity events and "Fake News" Presents analyses of password attacks and defenses Addresses game theory, behavioral economics and their application to cybersecurity Supplies research into attacker/defender personality and motivation traits Techniques for measuring cyber attacks/defenses using crypto and stego
Behavioral Cybersecurity: Applications of Personality Psychology and Computer Science
by Wayne Patterson Cynthia E. Winston-ProctorSince the introduction and proliferation of the Internet, problems involved with maintaining cybersecurity has grown exponentially, and have evolved into many forms of exploitation. Yet, Cybersecurity has had far too little study and research. Virtually all of the Research that has taken place in cybersecurity over many years, has been done by those with computer science, electrical engineering, and mathematics backgrounds. However, many cybersecurity researchers have come to realize that to gain a full understanding of how to protect a cyber environment requires not only the knowledge of those researchers in computer science, engineering and mathematics, but those who have a deeper understanding of human behavior: researchers with expertise in the various branches of behavioral science, such as psychology, behavioral economics, and other aspects of brain science. The authors, one a computer scientist and the other a psychologist, have attempted over the past several years to understand the contributions that each approach to cybersecurity problems can benefit from this integrated approach that we have tended to call "behavioral cybersecurity." The authors believe that the research and curriculum approaches developed from this integrated approach provide a first book with this approach to cybersecurity. This book incorporates traditional technical computational and analytic approaches to cybersecurity, and also psychological and human factors approaches, as well. Features Discusses profiling approaches and risk management Includes case studies of major cybersecurity events and "Fake News" Presents analyses of password attacks and defenses Addresses game theory, behavioral economics and their application to cybersecurity Supplies research into attacker/defender personality and motivation traits Techniques for measuring cyber attacks/defenses using crypto and stego
Behavioral Decision Theory: Psychological and Mathematical Descriptions of Human Choice Behavior
by Kazuhisa TakemuraThis book provides an overview of behavioral decision theory and related research findings. In brief, behavioral decision theory is a general term for descriptive theories to explain the psychological knowledge related to decision-making behavior. It is called a theory, but actually it is a combination of various psychological theories, for which no axiomatic systems, such as the utility theory widely used in economics, have been established; it is often limited to qualitative knowledge. However, as suggested in the studies of H. A. Simon, who won the Nobel Prize for Economics in 1978, and D. Kahneman, who won the prize in 2002, the psychological methodology and knowledge of behavioral decision theory have been applied widely in such fields as economics, business administration, and engineering, and are expected to become more useful in the future. This book explains various behavioral decision theories related to decision-making processes. Numerous models have been proposed to explain the psychological processes related to such a selection of decision strategies, and this book also introduces some new models that are useful to explain decision-making processes. The book concludes with speculation about the future of modern behavioral decision theories while referring to their relation to fields associated with neuroscience, such as neuroeconomics, that have been developed in recent years. In addition, each chapter includes a bibliography that can be referred to when studying more details related to behavioral decision theory. Reading this book requires no advanced expertise; nonetheless, an introductory knowledge of psychology, business administration, and economics, and approximately a high school graduate’s level of mathematics should facilitate the reader’s comprehension of the content.
Behavioral Decision Theory: Psychological and Mathematical Descriptions of Human Choice Behavior
by Kazuhisa TakemuraThis book is the second edition of Behavioral Decision Theory, published in 2014. The main approach and structure of this book have been retained in the new edition. However, this second edition provides a fresh overview of the idea of behavioral decision theory and related research findings such as theoretical and empirical discoveries of preference formation, time discounting, social interaction, and social decision making. The book covers a wide range from classical to relatively recent major studies concerning behavioral decision theory, which, in brief, is a general term for descriptive theories to explain the psychological knowledge related to people’s decision-making behavior. It is called a theory but is actually a combination of various psychological theories, for which no axiomatic systems—such as those associated with the utility theory widely used in economics—have been established.The utility theory is often limited to qualitative knowledge; however, as the studies of Nobel laureates H. A. Simon, D. Kahneman, and R. Thaler have suggested, the psychological methodology and knowledge of behavioral decision theory have been applied widely in such fields as economics, business administration, and engineering and are expected to become even more useful in the future. Research into people’s decision making represents an important part in those fields, various aspects of which overlap with the scope of behavioral decision theory. This theory is closely related to behavioral economics and behavioral finance, which have come into greater use in recent years. This book will appeal especially to graduate students, advanced undergraduate students, and researchers who are interested in decision-making phenomena.