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Absolute Essentials of Public Relations (Absolute Essentials of Business and Economics)
by Danny Moss Barbara DesantoAbsolute Essentials of Public Relations offers a valuable quick-start introduction to the many facets and forms of public relations theory and practice. It explores contemporary public relations through multiple lenses by focusing on what public relations essentially comprises, how it has come into existence, what contexts public relations works within, what tools and techniques professionals can deploy, and how professionals assess and justify the outcomes of their work.Divided into two parts – Concepts and Theories, and Applications and Specialisms – the book covers the fundamental theories and concepts and their application in contemporary practice, which together broadly reflect the typical syllabus content for undergraduate, postgraduate, and post-experience introductory courses in public relations. The topics covered in both sections are complemented by mini cases, which showcase academic and professional insights into practice.Offering a concise and approachable alternative to the mainstream, more heavyweight textbooks available, this book provides a comprehensive introduction to public relations theory and practice.
Disrupting and Design Thinking Education: New Technology, Designs, and Business Models (Routledge-Solaris Focus on Strategy, Wisdom and Skill)
by CJ MeadowsMeadows proposes an approach to the education business that begins with needs, and proposes educational and business models, supported by new technologies. This book takes a design-thinking and disruption perspective on the future of education. Beginning with shocking statistics on cost, time, and lengthy debt repayment, it presents a clear case for disruption in the education sector. It continues by examining future skills in the age of AI, machine learning, and robotics. In this new age, businesses need a new kind of workforce, and workers need to equip themselves to survive and thrive. Drawing upon tools and techniques from disruption and design-thinking, Meadows puts forward new frameworks of education, business, and technology -- all with examples of educators (and learners) already doing it today.This book provides rigorous thinking and practical guidance for professionals in the education industry and budding education entrepreneurs, as well as homeschooling parents.
States' Finances in India: A Perspective Study for the Plan Periods (Routledge Revivals)
by K. VenkataramanFirst published in 1968, States' Finances in India not only provides the first descriptive account of the finances of the states since Indian Independence, but also offers an analysis which successfully puts into perspective national, state and local finance on the one hand and problems of plan financing, taxation, borrowing and public expenditure on the other. The author supports his argument by a series of statistical tables on which he comments concisely, bringing out clearly their main features and implications. His analysis benefits from his practical experience of politics and administration.He deals with union-state relations, state-local relations and problems of plan financing and implementation. Most of the statistical tables are aggregated from successive annual reports and will make this a valuable work of reference for economists, administrators and politicians.
Disrupting and Design Thinking Education: New Technology, Designs, and Business Models (Routledge-Solaris Focus on Strategy, Wisdom and Skill)
by CJ MeadowsMeadows proposes an approach to the education business that begins with needs, and proposes educational and business models, supported by new technologies. This book takes a design-thinking and disruption perspective on the future of education. Beginning with shocking statistics on cost, time, and lengthy debt repayment, it presents a clear case for disruption in the education sector. It continues by examining future skills in the age of AI, machine learning, and robotics. In this new age, businesses need a new kind of workforce, and workers need to equip themselves to survive and thrive. Drawing upon tools and techniques from disruption and design-thinking, Meadows puts forward new frameworks of education, business, and technology -- all with examples of educators (and learners) already doing it today.This book provides rigorous thinking and practical guidance for professionals in the education industry and budding education entrepreneurs, as well as homeschooling parents.
Varcarolis' Manual of Psychiatric Nursing Care - E-Book: Varcarolis' Manual of Psychiatric Nursing Care - E-Book
by Margaret Jordan Halter Christina A. Fratena**Selected for Doody's Core Titles® 2024 in Psychiatric** Get easy-to-use guidelines to psychiatric nursing care in this quick clinical reference! Varcarolis' Manual of Psychiatric Nursing Care, 7th Edition provides an interprofessional approach to care based on patient problems and the latest DSM-5 criteria. It helps you plan evidence-based, individualized nursing care for a range of settings including the inpatient unit, home care, or community care. Clear, concise coverage focuses on the nursing process, summarizing topics from disorders and psychiatric crises to psychopharmacology. From noted educators Margaret Jordan Halter and Christina A. Fratena, this manual is a perfect clinical reference companion for creating psychiatric nursing care plans. - DSM-5-based psychiatric diagnoses, criteria, and organization help you with accurate assessment and diagnosis of patients. - Clinical coverage of major psychiatric disorders simplifies often-complex material to the essentials. - Prioritized care plans for psychiatric nursing diagnoses include assessment findings/diagnostic cues, nursing diagnosis, etiology, outcome criteria, and interventions with rationales. - Chapters on psychopharmacology provide essential information on drugs such as antipsychotics and antidepressants. - Coverage of brain stimulation therapies includes electroconvulsive therapy and vagus nerve stimulation. - Assessment guides include tables, charts, and questionnaires to help with patient diagnosis and care. - NEW! International Classification for Nursing Practice (ICNP) nursing diagnoses, from the International Council of Nurses, include straightforward, evidence-based terminology that is easily translatable across settings and disciplines. - NEW! Updated guidelines promote evidence-based practice for psychiatric nursing care. - NEW! Current FDA-approved medications and biological treatments include brain stimulation therapies for psychiatric disorders and conditions. - NEW! Additional information is provided on opioids, the opioid overdose crisis, and implications for psychiatric nursing care. - NEW! Updated coverage of the role of technology in psychiatric care includes telepsychiatry, social media, and websites. - NEW appendix outlines up-to-date complementary and alternative approaches to patient care.
Good Governance in Bangladesh: Citizens’ Trust and Local Government Institutions (Routledge Studies in South Asian Politics)
by Jannatul FerdousThis book examines the dynamic between citizens’ trust and good governance using the case study of Bangladesh.The chapters provide in-depth insights into the challenges and opportunities unique to local governance in Bangladesh. Through a comprehensive exploration, the book scrutinizes the performance evaluation of City Corporations, dissecting their role in ensuring quality service delivery within Local Government Institutions (LGIs). The focal point of this inquiry lies in the factors that shape and impact citizens’ trust in two specific entities: the Cumilla City Corporation and the Chattogram City Corporation. Ultimately, the book underscores the necessity for a revamped organizational framework within City Corporations, advocating for a modernized structure, streamlined chain of command, and a conducive work environment. By melding insights into trust, governance, and structural reform, the book sheds light on the pivotal relationship between empowered citizens, well-functioning LGIs, and the imperative of effective urban management.A valuable and significant contribution to the subject of LGIs and their role in fostering citizens’ trust, this book will be of interest to researchers in the fields of political science, public administration, governance studies, development studies, and urban studies, as well as local government administration and civic engagement and governance.
Practice Theory and Law: On Practices in Legal and Social Sciences (ISSN)
This book engages the field of practice theory in order to consider law as a social practice.Taking up the theoretical concept of practices, the contributors to this volume maintain that law can be fruitfully understood as one among other social practices. Including perspectives from philosophers of language, experts in practice theory, linguists and legal philosophers, the book examines the twin questions of what it means for law to be considered a practice, and what law’s place is among other social practices. The book is comprised of three parts. The first provides a broad methodological framework for discussing how the concept of practice is used in the social sciences, and in law. The second deals with specific problems arising from the use of the concept of practice in the legal context, and from the intersection of different social practices. The third part identifies and addresses the consequences of applying insights from practice theory to law. Together, they offer a comprehensive consideration of what is at stake in understanding law as a social practice.This book will appeal to sociolegal scholars, sociologists of law, philosophers of language and action, as well as philosophers of law and legal theorists.
The Social Foundations of Wage Policy: A Study of Contemporary British Wage and Salary Structure (Routledge Revivals)
by Barbara WoottonFirst published in 1955, The Social Foundations of Wage Policy provides a comprehensive study of British wage and salary structure. It discusses themes like economists’ theory of wages; economic curiosities of British wage structure; modern methods of wage determination; wage policy in a vacuum; attitudes of trade unions and government; and a rational wage policy. This is an important historical document for scholars and researchers of economics and British political economy.
The Social Foundations of Wage Policy: A Study of Contemporary British Wage and Salary Structure (Routledge Revivals)
by Barbara WoottonFirst published in 1955, The Social Foundations of Wage Policy provides a comprehensive study of British wage and salary structure. It discusses themes like economists’ theory of wages; economic curiosities of British wage structure; modern methods of wage determination; wage policy in a vacuum; attitudes of trade unions and government; and a rational wage policy. This is an important historical document for scholars and researchers of economics and British political economy.
Challenges of Contemporary Policing: Higher Education, Technology, and Officers’ Well-Being (Advances in Police Theory and Practice)
by Vicente RiccioThis edited collection reflects contemporary challenges faced by police forces across the globe and the role of technology in addressing them. The use of science and technology raises questions about ethics, training, the well-being of people, and freedom. New technologies promise to foster police practices based on intelligence, accuracy, and preparedness, and are considered necessary to overcome challenges such as declining budgets, lack of personnel, and legitimacy. However, technologies can also be used for authoritarian and nefarious purposes. For those reasons, this book aims to discuss related topics from various contexts to establish connections among common problems in the field of policing across the globe. This book provides an internationally relevant assessment of the use of technology in the field of policing, as well as the impact on training and police well-being. It is ideal for an academic audience at both graduate and undergraduate levels in the fields of criminal justice studies, police studies, legal sociology, and public policy, and will be of interest to police practitioners, legal professionals, social service workers, and public-sector managers.
Challenges of Contemporary Policing: Higher Education, Technology, and Officers’ Well-Being (Advances in Police Theory and Practice)
by Vicente Riccio Di Jia Dilip K. DasThis edited collection reflects contemporary challenges faced by police forces across the globe and the role of technology in addressing them. The use of science and technology raises questions about ethics, training, the well-being of people, and freedom. New technologies promise to foster police practices based on intelligence, accuracy, and preparedness, and are considered necessary to overcome challenges such as declining budgets, lack of personnel, and legitimacy. However, technologies can also be used for authoritarian and nefarious purposes. For those reasons, this book aims to discuss related topics from various contexts to establish connections among common problems in the field of policing across the globe. This book provides an internationally relevant assessment of the use of technology in the field of policing, as well as the impact on training and police well-being. It is ideal for an academic audience at both graduate and undergraduate levels in the fields of criminal justice studies, police studies, legal sociology, and public policy, and will be of interest to police practitioners, legal professionals, social service workers, and public-sector managers.
The WebGPU Sourcebook: High-Performance Graphics and Machine Learning in the Browser
by Matthew ScarpinoThe WebGPU Sourcebook: High-Performance Graphics and Machine Learning in the Browser explains how to code web applications that access the client’s graphics processor unit, or GPU. This makes it possible to render graphics in a browser at high speed and perform computationally intensive tasks such as machine learning. By taking advantage of WebGPU, web developers can harness the same performance available to desktop developers.The first part of the book introduces WebGPU at a high level, without graphics theory or heavy math. The chapters in the second part are focused on graphical rendering and the rest of the book focuses on compute shaders.This book walks through several examples of WebGPU usage. It also: Discusses the classes and functions defined in the WebGPU API and shows how they’re used in practice Explains the theory of graphical rendering and shows how to implement rendering inside a web application Examines the theory of neural networks (machine learning) and shows how to create a web application that trains and executes a neural network
The WebGPU Sourcebook: High-Performance Graphics and Machine Learning in the Browser
by Matthew ScarpinoThe WebGPU Sourcebook: High-Performance Graphics and Machine Learning in the Browser explains how to code web applications that access the client’s graphics processor unit, or GPU. This makes it possible to render graphics in a browser at high speed and perform computationally intensive tasks such as machine learning. By taking advantage of WebGPU, web developers can harness the same performance available to desktop developers.The first part of the book introduces WebGPU at a high level, without graphics theory or heavy math. The chapters in the second part are focused on graphical rendering and the rest of the book focuses on compute shaders.This book walks through several examples of WebGPU usage. It also: Discusses the classes and functions defined in the WebGPU API and shows how they’re used in practice Explains the theory of graphical rendering and shows how to implement rendering inside a web application Examines the theory of neural networks (machine learning) and shows how to create a web application that trains and executes a neural network
Financial Services Marketing: A Guide to Principles and Practice
by Christine Ennew Nigel Waite Róisín WaiteThis fourth edition of Financial Services Marketing firmly reinforces the book’s role as a leading global educational resource, combining appropriate conceptual principles with practical insights on how financial products and services are marketed in the real world. The authors draw upon their extensive international experience marketing some of the world’s best known financial brands including Lloyds TSB and Barclays. Readers will gain a firm understanding of how financial products and services work within the commercial, social, economic, governmental, regulatory and environmental context in which they operate.This fully updated and revised edition features: A brand-new chapter devoted to environmental, social and corporate governance Revised coverage of the impact of digital advances in all aspects of business models and marketing practice, including how artificial intelligence (AI) and social marketing are changing financial services and customer experience The latest regulatory developments for safeguarding the fair treatment of customers New and improved case studies that showcase best practice from around the world Upgraded Support Material including new teaching aids and references Financial Services Marketing is essential reading for advanced undergraduate and postgraduate students studying Marketing for Financial Services, Marketing Strategy and Consumer Ethics in Finance. It is also suitable for executive students studying for professional qualifications and executive MBAs.
Workbook and Laboratory Manual for Dental Radiography - E-Book: Principles and Techniques
by Joen Iannucci Laura Jansen Howerton- NEW! Expanded content addresses the areas of digital imaging, radiographic interpretation, dental materials, and dental X-ray equipment. - NEW! Updated illustrations include detailed photos of equipment and supplies as well as new photos of techniques. - NEW lab activities, assessments, case studies, and critical thinking questions are added.
Doing Political Ecology
by Gregory L. Simon Kelly KaySince its inception, the field of political ecology has served as a critical hub for inclusive and transformative environmental inquiry. Doing Political Ecology offers a distinctive entry point into this ever-growing field and argues that our scholarly “foundations,” today more than ever, comprise a cross-cutting latticework of research approaches and concepts.This volume brings together 28 leading scholars from a range of backgrounds and geographies, with contributions organized into 18 analytical lenses that highlight different approaches to critical environmental research and “ways of seeing” nature-society interactions. The book's contributors engage the breadth and depth of the field, recognizing a variety of roots and genealogies, and give ample voice to these rich and complementary lineages. This inclusive presentation of the field allows diverse theoretical and empirical approaches to intermingle in novel ways. Readers will emerge with a wide-ranging understanding of political ecology and will attain a diverse toolkit for evaluating human–environment interactions.Each chapter astutely grounds key methodological, theoretical, topical, and conceptual approaches that animate a range of influential, cutting-edge, and complementary ways of “doing” political ecology.
Doing Political Ecology
Since its inception, the field of political ecology has served as a critical hub for inclusive and transformative environmental inquiry. Doing Political Ecology offers a distinctive entry point into this ever-growing field and argues that our scholarly “foundations,” today more than ever, comprise a cross-cutting latticework of research approaches and concepts.This volume brings together 28 leading scholars from a range of backgrounds and geographies, with contributions organized into 18 analytical lenses that highlight different approaches to critical environmental research and “ways of seeing” nature-society interactions. The book's contributors engage the breadth and depth of the field, recognizing a variety of roots and genealogies, and give ample voice to these rich and complementary lineages. This inclusive presentation of the field allows diverse theoretical and empirical approaches to intermingle in novel ways. Readers will emerge with a wide-ranging understanding of political ecology and will attain a diverse toolkit for evaluating human–environment interactions.Each chapter astutely grounds key methodological, theoretical, topical, and conceptual approaches that animate a range of influential, cutting-edge, and complementary ways of “doing” political ecology.
The Latin American Peasant (Routledge Revivals)
by Andrew PearseFirst Published 1975, The Latin American Peasant is not a historian’s book, the presentation is rather sociological in that it seeks to explain the working out of a process of social transformation and the social forces which are released by the pursuit of common interests by social entities such as classes and territorial groups, and the pursuit of a vision of livelihood by individuals and families.The peasant, in the sense of this book, is the agricultural producer and cottage craftsman of pre industrial and partially industrial societies, who produces for the provisioning of his own household, and for market exchange, and lives in land groups. The concept peasant, taken as equivalent of the word campesino or campones, does have both historical and geographical reality in the Latin American context. The book discusses important themes such as land labor institutions in Latin America; peasant action; the transformation of the estate; peasants and revolution in Bolivia; and peasant organization and peasant destinies. This this is an important book for scholars and researchers of Latin American sociology, rural sociology, historical sociology and sociology in general.
Contemporary Perspectives on Freud's Seduction Theory and Psychotherapy: Revisiting Masson’s ‘The Assault on Truth’
by Warwick Middleton Martin J. DorahyThis edited collection brings together the perspectives of a broad spectrum of experts who reflect on Freud’s Seduction Theory, psychoanalysis, and the reality of child abuse through the work of Jeffrey Masson.Jeffrey Masson’s The Assault on Truth: Freud’s Suppression of the Seduction Theory (1984) is arguably the most controversial book on psychoanalysis in the last century. It provoked a furore from mainstream psychoanalysis, yet was well-received by the emerging international trauma field and became a bestseller. Four decades on, a group of international scholars and professionals revisit Masson’s original work and reflect on the lessons that can be taken from the saga. Was the reaction of Masson’s peers tied to the fact that he had accused Freud of being less than heroic, or was it that he confronted psychoanalysis with a very uncomfortable truth? This book examines how The Assault on Truth came to be written, why it sparked such an extreme reaction, and the issues Masson was grappling with.Complete with an extended Foreword by John Briere, a luminary of the modern trauma field, this book will be essential reading for practitioners, students, and researchers involved in contemporary psychoanalysis, psychotherapy, psychology and especially trauma care, women’s mental health, child safety and the study of memory.
The Latin American Peasant (Routledge Revivals)
by Andrew PearseFirst Published 1975, The Latin American Peasant is not a historian’s book, the presentation is rather sociological in that it seeks to explain the working out of a process of social transformation and the social forces which are released by the pursuit of common interests by social entities such as classes and territorial groups, and the pursuit of a vision of livelihood by individuals and families.The peasant, in the sense of this book, is the agricultural producer and cottage craftsman of pre industrial and partially industrial societies, who produces for the provisioning of his own household, and for market exchange, and lives in land groups. The concept peasant, taken as equivalent of the word campesino or campones, does have both historical and geographical reality in the Latin American context. The book discusses important themes such as land labor institutions in Latin America; peasant action; the transformation of the estate; peasants and revolution in Bolivia; and peasant organization and peasant destinies. This this is an important book for scholars and researchers of Latin American sociology, rural sociology, historical sociology and sociology in general.
Human Resource Management in Higher Education Institutions: An International Perspective (Routledge Research in Human Resource Management)
by Sylwia Przytuła Łukasz Sułkowski Konrad KulikowskiIn an era marked by increasing globalization, international competition, digitalization, and social and cultural changes, higher education institutions (HEIs) play a pivotal role in establishing the knowledge-based economy of each country, which is perceived as its soft power. The need to explore and highlight the specificity of human resource management (HRM) practices in higher education institutions has become urgent and evident. This book provides new theoretical and practical insights into HRM in HEIs. A profound analysis of the global literature clearly exposes that human resource practices are often applied in academia as single solutions rather than as a systematic approach to planning, attracting, motivating, developing, and retaining scientists. The global trends in academia, such as the need for branding and positioning in higher education ranking systems, growing retention and brain circulation between academia and business, diversity in academia, and the digitalization of teaching, have resulted in challenges such as de-recruitment, academic burnout and ill-being, and technostress, which are also addressed in this book.
Contemporary Perspectives on Freud's Seduction Theory and Psychotherapy: Revisiting Masson’s ‘The Assault on Truth’
by Warwick Middleton Martin J. DorahyThis edited collection brings together the perspectives of a broad spectrum of experts who reflect on Freud’s Seduction Theory, psychoanalysis, and the reality of child abuse through the work of Jeffrey Masson.Jeffrey Masson’s The Assault on Truth: Freud’s Suppression of the Seduction Theory (1984) is arguably the most controversial book on psychoanalysis in the last century. It provoked a furore from mainstream psychoanalysis, yet was well-received by the emerging international trauma field and became a bestseller. Four decades on, a group of international scholars and professionals revisit Masson’s original work and reflect on the lessons that can be taken from the saga. Was the reaction of Masson’s peers tied to the fact that he had accused Freud of being less than heroic, or was it that he confronted psychoanalysis with a very uncomfortable truth? This book examines how The Assault on Truth came to be written, why it sparked such an extreme reaction, and the issues Masson was grappling with.Complete with an extended Foreword by John Briere, a luminary of the modern trauma field, this book will be essential reading for practitioners, students, and researchers involved in contemporary psychoanalysis, psychotherapy, psychology and especially trauma care, women’s mental health, child safety and the study of memory.
Human Resource Management in Higher Education Institutions: An International Perspective (Routledge Research in Human Resource Management)
by Sylwia Przytuła Łukasz Sułkowski Konrad KulikowskiIn an era marked by increasing globalization, international competition, digitalization, and social and cultural changes, higher education institutions (HEIs) play a pivotal role in establishing the knowledge-based economy of each country, which is perceived as its soft power. The need to explore and highlight the specificity of human resource management (HRM) practices in higher education institutions has become urgent and evident. This book provides new theoretical and practical insights into HRM in HEIs. A profound analysis of the global literature clearly exposes that human resource practices are often applied in academia as single solutions rather than as a systematic approach to planning, attracting, motivating, developing, and retaining scientists. The global trends in academia, such as the need for branding and positioning in higher education ranking systems, growing retention and brain circulation between academia and business, diversity in academia, and the digitalization of teaching, have resulted in challenges such as de-recruitment, academic burnout and ill-being, and technostress, which are also addressed in this book.
Industrial Conflict in Modern Britain (Routledge Revivals)
by James E CroninFirst Published in 1979, Industrial Conflict in Modern Britain examines the unique rhythm of British strikes since the 1880’s and suggests that the explosive pattern of recurring strike waves provides the key to understanding both the evolution of British industrial relations and the major changes that have taken place in working class culture and behaviour. Two major themes emerge from this analysis: to explain how and why strikes themselves occur, and the association between industrial conflict and social relations.This thorough critique of prevailing research and concept within labour history, provides insight into the cause of strike waves, the varying propensity of workers in different industries to engage in strike action, and into the general history of British trade unionism. This is a must read for scholars and researchers of British labour history, British trade unionism and Industrial sociology.
Social Conflict and the Political Order in Modern Britain (Routledge Revivals)
First Published in 1982, Social Conflict and the Political Order in Modern Britain offers a selection of work on British social history done by scholars working in a distinctly American context. The authors strongly feel that the way forward in social history is not some retreat into still more detailed, apolitical history, nor a move away from social analysis back towards a study of the purely political. Rather, it seems that the most fruitful path to follow is to build upon the strengths and achievements of the previous social history with a view towards theorizing its political significance while struggling to create a new kind of political history that will be more integrally social.The book brings important themes like Britain and the social movements; strikes and the urban hierarchy in English industrial towns; British dockers during First World War; the British Labour and the Cold War; and rethinking labour history and the importance of work. This is a must read for scholars and researchers of labour history, British history, social history and history in general.