Management and Business Research (PDF)

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Synopsis

Now in its Fifth Edition, this much-loved text offers theoretical and philosophical depth as well as insights into practice.

The text covers the entire research process in an accessible way and provides critical, thoughtful treatment of important issues like ethics and politics, making it an invaluable companion for any business and management student

New to the Fifth Edition:



Expanded to include examples from across business and management including Marketing, International Business and Psychology
Up-to-date, international examples and cases from a range of countries
Introductory chapter looks at writing proposals in detail
Chapter on the literature review now includes how to critically review
Move towards new technologies and social media including discussion of wikis and cloud sourcing
Improved structure and flow, with three chapters on qualitative methods and three on quantitative methods
Additional practical exercises which are linked to key research tasks throughout


The companion website (https://edge.sagepub.com/easterbysmith) offers a wealth of resources for both lecturers and students including, for lecturers, an instructor's manual and PowerPoint slides and, for students, author podcasts, journal articles, web links, MCQs, datasets and a glossary.

Book details

Author:
Mark Easterby-Smith, Professor Paul R Jackson, Professor Richard Thorpe
ISBN:
9781473927650
Related ISBNs:
9781446296578, 9781446296585, 9781473923355, 9781473927643
Publisher:
SAGE Publications
Pages:
N/A
Reading age:
Not specified
Includes images:
No
Date of addition:
2017-07-26
Usage restrictions:
Copyright
Copyright date:
2015
Copyright by:
 
Adult content:
No
Language:
English
Categories:
Business and Finance, Nonfiction