Technology Strategy for Managers and Entrepreneurs Pearson New International Edition

You must be logged in to access this title.

Sign up now

Already a member? Log in

Synopsis

For undergraduate and graduate courses in technology strategy, management of innovation and technology, technology entrepreneurship, and engineering management. This book emphasizes how the future manager or entrepreneur can use strategic management of innovation and technology to enhance firm performance. It helps students to understand the process of technological change; the ways that firms come up with innovations; the strategies that firms use to benefit from innovation; and the process of formulating technology strategy.

Book details

Author:
Scott A. Shane
ISBN:
9781292055343
Related ISBNs:
9781292040325, 9781292040325, 9781292040325
Publisher:
Pearson Education Limited
Pages:
N/A
Reading age:
Not specified
Includes images:
No
Date of addition:
2017-10-11
Usage restrictions:
Copyright
Copyright date:
2014
Copyright by:
N/A 
Adult content:
No
Language:
English
Categories: