Key Success Factors of SME Internationalisation A Cross-Country Perspective
Synopsis
This collectivebook offers a cross-country perspective on the internationalisation of small
and medium-sized enterprises (SMEs). Scholars from prestigious institutions in Europe,
North America, Australia and China provide new insights on how SMEs develop and
perform their international activities. Their innovative approach is
particularly useful to understand the major role played by SMEs in today’s
global economy.
The authors
identify key factors that facilitate the international expansion of SMEs. They
explain how SMEs can succeed in their development in both mature and emerging
economies. Their findings are based on quantitative surveys and in-depth
case studies, and the resulting recommendations are provided to help SME managers increase the
performance of their international activities.
Book details
- Series:
- International Business & Management (Book 34)
- Author:
- Noémie Dominguez, Ulrike Mayrhofer
- ISBN:
- 9781787542792
- Related ISBNs:
- 9781787542785, 9781787542778
- Publisher:
- Emerald Publishing Limited
- Pages:
- N/A
- Reading age:
- Not specified
- Includes images:
- Yes
- Date of addition:
- 2018-08-22
- Usage restrictions:
- Copyright
- Copyright date:
- 2018
- Copyright by:
- N/A
- Adult content:
- No
- Language:
- English
- Categories:
- Business and Finance, Nonfiction