Understanding Communication Research Methods A Theoretical and Practical Approach

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Synopsis

Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, this textbook offers students practical reasons why they should care about research methods and a guide to actually conducting research themselves. Examining quantitative, qualitative, and critical research methods, this new edition helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book features all the main research traditions within communication including online methods, and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including new sample student papers that demonstrate research methods in action.

Book details

Edition:
2
Author:
Stephen M. Croucher, Daniel Cronn-Mills
ISBN:
9781351683654
Related ISBNs:
9781315167664, 9781138052659, 9781138052659, 9781138052680, 9781138052680
Publisher:
Taylor and Francis
Pages:
N/A
Reading age:
Not specified
Includes images:
Yes
Date of addition:
2019-06-22
Usage restrictions:
Copyright
Copyright date:
2019
Copyright by:
Taylor 
Adult content:
No
Language:
English
Categories:
Nonfiction, Social Studies