Marketing For Dummies
Synopsis
Marketing is one of the most important aspects in business today, but it’s also highly competitive and complicated, with intricate strategies and methods of delivery to understand and retain. This straight-forward guide leads you through every aspect of marketing. Fully updated to include all the recent marketing trends, including digital marketing and using new media, it’s packed with expert tips on identifying customers, using online resources, satisfying your customer’s needs and boosting your sales. Discover how to: Understand the basics of effective marketing Research customers, competitors and industry Create a compelling marketing strategy Increase consumer awareness Satisfy clients’ needs and boost sales
Book details
- Edition:
- 2
- Author:
- Gregory Brooks, Ruth Mortimer, Craig Smith, Alexander Hiam
- ISBN:
- 9781119992318
- Related ISBNs:
- 9780470741795
- Publisher:
- Wiley
- Pages:
- N/A
- Reading age:
- Not specified
- Includes images:
- Yes
- Date of addition:
- 2019-12-23
- Usage restrictions:
- Copyright
- Copyright date:
- 2010
- Copyright by:
- Wiley Publishing
- Adult content:
- No
- Language:
-
English
- Categories:
-
Business and Finance, Nonfiction