Marketing Through Search Optimization

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Synopsis

Marketing Through Search Optimization, Second Edition, is the step-by-step marketer's guide to improving your web ranking in search engines and getting your site listed effectively in online directories. Search engine placement has become a key task for those engaged in website marketing because good positioning in search engines and directories dramatically increases visitor traffic. Optimizing search engine ranking will be the most important and cost-effective way of marketing your website, and customers use search engines more than any other method to locate websites. Submitting to search engines is only part of the challenge. It is also vital to prepare a website through "search engine optimization," ensuring that your web pages are accessible and focused in ways that drive traffic to your site.

Book details

Edition:
2
Author:
Alex Michael, Ben Salter
ISBN:
9781136379321
Related ISBNs:
9780080556673, 9780750683470, 9780750683470, 9781138440890, 9781138440890
Publisher:
Taylor and Francis
Pages:
256
Reading age:
Not specified
Includes images:
No
Date of addition:
2020-05-02
Usage restrictions:
Copyright
Copyright date:
2006
Copyright by:
N/A 
Adult content:
No
Language:
English
Categories:
Business and Finance, Nonfiction