The Social Media Manifesto A Guide To Using Social Technology To Build A Successful Business

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Synopsis

The Social Media Manifesto  is a handbook to enable leaders across the business to understand how social technology can be incorporated into their company. Including case studies from Google, IBM, Spotify, Unilever, and Coca-Cola, it provides insight and practical advice for managers to implement their own social business plans.

Book details

Edition:
2013
Author:
Jed Hallam
ISBN:
9781137271426
Related ISBNs:
9781137271419
Publisher:
Palgrave Macmillan UK, London
Pages:
N/A
Reading age:
Not specified
Includes images:
Yes
Date of addition:
2020-12-13
Usage restrictions:
Copyright
Copyright date:
2013
Copyright by:
Jed Hallam 
Adult content:
No
Language:
English
Categories:
Business and Finance, Communication, Computers and Internet, Nonfiction