Internationalisation Process, Context and Markets
Synopsis
This fourth volume in the Academy of International Business Series examines three main areas of internationalization: the internationalization process, competitive advantage in an international context and international business in emerging markets. The cohesive theme threading through the chapters comprises the twin objectives of assessing the current state-of-the-art research into international business phenomena and looking forward to emerging research themes for the new millenium.
Book details
- Edition:
- 1st ed. 1998
- Series:
- The Academy of International Business
- Author:
- David Wilson, Graham Hooley, Ray Loveridge
- ISBN:
- 9781349265565
- Related ISBNs:
- 9780333699430
- Publisher:
- Palgrave Macmillan UK, London
- Pages:
- N/A
- Reading age:
- Not specified
- Includes images:
- No
- Date of addition:
- 2021-02-18
- Usage restrictions:
- Copyright
- Copyright date:
- 1998
- Copyright by:
- N/A
- Adult content:
- No
- Language:
-
English
- Categories:
-
Business and Finance, Nonfiction