Mass Customization Engineering and Managing Global Operations

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Synopsis

Mass customization (MC) has been hailed as a successful operations strategy across manufacturing and service industries for the past three decades. However, the wider implications of using MC approaches in the broader industrial and economic environment are not yet clearly understood.

Mass Customization: Engineering and Managing Global Operations presents emerging research on the role of MC and personalization in today’s international operations context. The chapters cover MC in the context of global industrial economics and operations. Moreover, the book discusses MC topics that are relevant to the manufacturing and service sectors, such as:
• product platforms;
• learning curve modeling;
• additive manufacturing; and
• service customization.

Case studies in manufacturing (e.g., apparel and transportation) and services (e.g., banking and virtual worlds) are also included.

Mass Customization: Engineering and Managing Global Operations is a valuable text for mass customization researchers and practitioners. Researchers will find a selection of chapters prepared by internationally renowned authors, comprising most of their recent research in MC. Engineering professionals will be drawn by the vivid discussion of operational aspects and methods of MC, as well as by the selection of cases illustrating their practical application.

Book details

Edition:
2011
Series:
Springer Series in Advanced Manufacturing
Author:
Flavio S. Fogliatto, Giovani J. C. Da Silveira
ISBN:
9781849964890
Related ISBNs:
9781849964883
Publisher:
Springer London
Pages:
N/A
Reading age:
Not specified
Includes images:
No
Date of addition:
2022-07-11
Usage restrictions:
Copyright
Copyright date:
2011
Copyright by:
N/A 
Adult content:
No
Language:
English
Categories:
Business and Finance, Nonfiction, Technology