Chances and Challenges of Digital Management Proceedings of the International Scientific-Practical Conference (ISPC 2022)

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Synopsis

This book presents selected contributions to the International Scientific-Practical Conference 2022 (ISCP 2022) organized by East European University (Georgia) and E-Commerce Institute (Germany). It discusses the possibilities of digital management under current conditions, highlights recent technological advances, and addresses further marketing perspectives. The topics covered include digitalization, digital transformation, e-commerce, artificial intelligence, big data, blockchain, online marketing, the transformation of small and medium-sized businesses, digital law, digital social innovation, and digital ethics.

Book details

Edition:
1st ed. 2023
Series:
Springer Proceedings in Business and Economics
Author:
Richard C. Geibel, Shalva Machavariani
ISBN:
9783031456015
Related ISBNs:
9783031456008
Publisher:
Springer Nature Switzerland
Pages:
N/A
Reading age:
Not specified
Includes images:
Yes
Date of addition:
2024-01-03
Usage restrictions:
Copyright
Copyright date:
2023
Copyright by:
The Editor 
Adult content:
No
Language:
English
Categories:
Business and Finance, Computers and Internet, Law, Legal Issues and Ethics, Nonfiction, Philosophy