Chances and Challenges of Digital Management Proceedings of the International Scientific-Practical Conference (ISPC 2022)
Synopsis
This book presents selected contributions to the International Scientific-Practical Conference 2022 (ISCP 2022) organized by East European University (Georgia) and E-Commerce Institute (Germany). It discusses the possibilities of digital management under current conditions, highlights recent technological advances, and addresses further marketing perspectives. The topics covered include digitalization, digital transformation, e-commerce, artificial intelligence, big data, blockchain, online marketing, the transformation of small and medium-sized businesses, digital law, digital social innovation, and digital ethics.
Book details
- Edition:
- 1st ed. 2023
- Series:
- Springer Proceedings in Business and Economics
- Author:
- Richard C. Geibel, Shalva Machavariani
- ISBN:
- 9783031456015
- Related ISBNs:
- 9783031456008
- Publisher:
- Springer Nature Switzerland
- Pages:
- N/A
- Reading age:
- Not specified
- Includes images:
- Yes
- Date of addition:
- 2024-01-03
- Usage restrictions:
- Copyright
- Copyright date:
- 2023
- Copyright by:
- The Editor
- Adult content:
- No
- Language:
-
English
- Categories:
-
Business and Finance, Computers and Internet, Law, Legal Issues and Ethics, Nonfiction, Philosophy