Management and Business Research

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Synopsis

This bestselling textbook has been fully updated, and provides readers with a comprehensive overview of methods for conducting business and management research. Highly visual, and written in a clear and accessible way, the book includes helpful learning features throughout, including learning goals at the start of each chapter, a research in action feature, examples, a Research Plan Canvas template and more.
The content has been brought up-to-date with the inclusion of big data, predictive analytics and a dedicated chapter on machine learning.

Accompanying the book is a wealth of online resources to further enhance your learning experience, including:

MCQs
Video content
Templates and data sets
Glossary flashcards
Additional case studies

These can be accessed by students at study.sagepub.com/easterbysmith7e

Book details

Edition:
Seventh Edition
Author:
Mark Easterby-Smith, Lena J. Jaspersen, Richard Thorpe, Danat Valizade
ISBN:
9781529758559
Related ISBNs:
9781529734515, 9781529758566, 9781529734522, 9781529758573, 9781526450975
Publisher:
SAGE Publications
Pages:
N/A
Reading age:
Not specified
Includes images:
Yes
Date of addition:
2024-09-03
Usage restrictions:
Copyright
Copyright date:
2021
Copyright by:
Mark Easterby-Smith, Lena J. Jaspersen, Richard Thorpe and Danat Valizade 
Adult content:
No
Language:
English
Categories:
Business and Finance, Nonfiction, Reference